Social Media Executive

Company: Professor Academy
Location: Kappalur, Madurai (Work from Office)
Job Type: Full-time

About Us

Professor Academy is one of Tamil Nadu's leading competitive exam coaching institutes, offering courses for UPSC, TNPSC, UGC NET, CSIR NET, TRB, TET, and other government examinations. We are looking for a creative and enthusiastic Social Media Executive to strengthen our digital presence and engage with students across multiple platforms.

Key Responsibilities

- Plan, create, and publish engaging content on Instagram, Facebook, YouTube, LinkedIn, X (Twitter), and WhatsApp Channels.
- Design attractive social media posts, reels, stories, and promotional creatives.
- Write compelling captions and educational content in English and Tamil.
- Coordinate with the graphic design and video editing teams for content production.
- Create and execute monthly social media content calendars.
- Monitor social media trends and implement new content ideas.
- Respond to comments and messages professionally.
- Track social media performance using analytics and prepare weekly reports.
- Support branding, student engagement, admission campaigns, and event promotions.

Required Skills





- Strong knowledge of Instagram, Facebook, YouTube, LinkedIn, and other social media platforms.
- Good content writing and communication skills in English and Tamil.
- Knowledge of Canva and basic video editing tools is preferred.
- Understanding of social media algorithms, hashtags, and engagement strategies.
- Creativity with attention to detail.
- Ability to work in a fast-paced setting and meet deadlines.

Qualifications

- Bachelor's Degree in Marketing, Mass Communication, Journalism, Visual Communication, Digital Marketing, or any relevant field.
- Freshers with excellent creativity are welcome.
- Candidates with 2-5 years of experience in Social Media Marketing, Digital Marketing, or Content Creation will be given preference.

Pay: ₹20,000.00 - ₹50,000.00 per month

Benefits:

- Flexible schedule
- Paid time off
- Provident Fund

Application Question(s):

- What is your current location?
- What is your current/last drawn salary?
- Are you an immediate joiner?

Experience:

- Social media marketing: 2 years (Required)

Work Location: In person

📌 Senior Social Media Executive (India)
🏢 Professor Academy - Edutech
📍 India