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Key Responsibilities

- Develop and execute comprehensive SEO strategies to improve organic visibility, traffic, and conversions.
- Manage and optimize Local SEO campaigns for multiple client accounts.
- Conduct advanced keyword research, competitor analysis, and content gap analysis.
- Implement on-page, off-page, technical SEO, and local SEO best practices.
- Monitor and improve website performance, crawlability, indexing, and Core Web Vitals.
- Create and execute link-building and digital PR strategies.
- Stay ahead of emerging search trends, including AI-powered search experiences and evolving search engine algorithms. Collaborate with content, development, and marketing teams to ensure SEO best practices are integrated across all digital initiatives.
- Develop strategies to improve visibility in AI-driven search platforms and search engine AI Overviews.
- Identify opportunities for optimizing content for generative AI search experiences and answer engines.

Required Qualifications

- 5–6 years of hands-on SEO experience,
- preferably within a Digital Marketing Agency environment.




- Robust experience managing Local SEO projects across multiple industries and locations.
- Proven track record of improving organic rankings, traffic, and lead generation.
- Deep understanding of technical SEO, on-page SEO, off-page SEO, and Local SEO.
- Experience with SEO tools such as Ahrefs, SEMrush, Google Search Console, Google Analytics, Screaming Frog, and similar platforms.
- Strong analytical and problem-solving skills. Excellent communication and client management abilities.

Preferred Qualifications

- Demonstrated experience implementing AI-driven SEO strategies.
- Proven success in achieving visibility within AI-powered search experiences, including AI Overviews and answer engines. Experience optimizing content for generative AI platforms and emerging search technologies.
- Understanding of Entity SEO, Semantic SEO, Structured Data, and Search Experience Optimization (SXO).
- Knowledge of GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) frameworks.
- Experience working with large-scale SEO campaigns and multi-location businesses.

Pay: ₹400,000.00 - ₹1,000,000.00 per year

Work Location: In person

📌 Senior SEO Specialist (India)
🏢 Orange Digital Marketing
📍 India