Role Overview The Senior Google Ads Specialist will be responsible for endtoend management and optimization of paid search campaigns with a solid focus on leveraging SA360 Google Ads for campaign planning execution reporting and automation The ideal candidate will have deep expertise in SEM a proven track record of driving ROI and handson experience with SA360 and Google Ads platforms paired with the ability to turn reporting into meaningful actionable insights and to guide the team accordingly Key Responsibilities Create manage and optimize PPC campaigns across Google Ads and other search platforms using SA360 Conduct indepth keyword research and competitive analysis to identify highvalue audiences Continuously monitor campaign performance analyze data and implement datadriven optimizations to maximize KPIs Develop and A B test ad copy landing pages and targeting strategies leveraging AIpowered creative optimization tools Generate comprehensive reports Provide meaningful insights translate performance data into clear narratives that explain what changed why it matters and recommended next steps Own endtoend campaign management including bid strategy creative optimization launches and ongoing optimization Stay uptodate on the latest trends and best practices in SEM paid advertising and AI Guides account optimization thinking and structures approach to performance improvements Helps interpret metrics and shapes insights into stakeholderready readouts Coordinates across team members to align inputs outputs and timelines Performs QA on builds optimizations and reporting to ensure accuracy and consistency Skills and Experience 10 years of experience in Search Engine Marketing SEM Advanced proficiency in Google Ads and SA360 with a strong track record of managing and optimizing PPC campaigns Experience with campaign planning execution optimization and performance reporting Exceptional stakeholder management skills with the ability to align team members to priority manage expectations handle escalations and drive consensus Strong communication and presentation abilities to clearly articulate campaign strategies insights and recommendations to senior stakeholders and business partners Analytical skills with expertise in data visualization and translating complex data into clear actionable insights A collaborative team player who thrives in a fastpaced matrixed environment navigating multiple priorities and stakeholder needs

📌 Google Ads Specialist (Hyderabad)
🏢 LTIMindtree
📍 Hyderabad