Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across multiple channels.

• Manage SEO, SEM, social media marketing, email marketing, and content marketing initiatives.

• Drive lead generation activities with a solid focus on generating Marketing Qualified Leads (MQLs).

• Monitor campaign performance and provide actionable insights through analytics and reporting.

• Create and manage engaging content for websites, blogs, social media platforms, and marketing collateral.

• Develop compelling case studies, customer success stories, LinkedIn content, banners, and branding assets.

• Collaborate with internal stakeholders to gather customer success stories and transform them into impactful marketing materials.

• Coordinate with internal teams and external agencies to ensure successful campaign execution.

• Lead and guide the marketing team, ensuring timely delivery of campaigns and achievement of business objectives.

Required Skills & Experience

• 4–5 years of experience in Digital Marketing.

• Strong hands -on experience with Google Ads, Meta Ads, SEO,



and marketing automation tools.

• Experience using Google Analytics and campaign performance tracking tools.

• Proven expertise in MQL generation and digital demand -generation campaigns.

• Excellent content writing, copywriting, and storytelling skills.

• Experience creating case studies, success stories, LinkedIn content, banners, and other marketing collateral.

• Strong communication, analytical thinking, and stakeholder management skills.

• Ability to manage multiple campaigns simultaneously and lead a team effectively.

Preferred Qualifications

• Experience working in IT Services marketing environments.

• Exposure to branding, demand generation, and marketing automation platforms.

• Strong understanding of digital marketing trends and best practices.

What We Offer

• Competitive compensation package.

• Hybrid work environment.

• Opportunity to work on impactful marketing initiatives.

• Collaborative and growth -oriented work culture.

• Career development and learning opportunities.