Job Title Marketing Executive Location Kolkata Work Format Field Work Working Days 6 Days a Week Working Hours 8 - 9 Hours per Day outcome-driven environment About inDNA Life Sciences inDNA Life Sciences is the first DNA based Clinic and a molecular platform innovated to offer customized solutions for identification of DNA based changes and its impact on the health and disease outcome In the last three decades with the advent of high-end technology and tools in Molecular Life sciences there has been a transition from Blood Serum Sputum Tissue Protein based diagnostics to Nucleic Acid DNA RNA based Diagnostics With the completion of Human genome project and Next generation rapid DNA sequencing-based platforms there has been a global phenomenon of Molecular medicine inDNA Life Sciences has taken the first steps to personalize disease management by offering a range of DNA based solutions to a range of clinical problems in the fields of Cytogenetics Cancer Genetic Disorders and Mendelian defects Role Summary The Marketing Executive with having minimum 2 years of experience will work with CMD Sales Head of the organization to support and strengthen the marketing aspects of the company in the form of research support to promote the business growth of the company Client relationship management and reporting activities The role is ideal for individuals who are digitally savvy analytical and eager to learn through hands-on business exposure 1 Functional Responsibilities Research Support Collect analyse and present market and competitor data Design and execute market research projects including surveys and interviews Summarize findings for strategy and decision-making Marketing Coordination Assist in campaign management monitor industry trends develop marketing materials track performance and create reports on marketing effectiveness Strategies for brand promotion Develop various strategies for the new product launch and implement it for brand promotion of the company particularly in the field of Oncology and Gynaecology sector Digital Campaign Management Plan execute and optimize digital marketing campaigns across channels such as social media email search engines and display advertising Analytics and Reporting Monitor campaign performance using tools like Google Analytics prepare reports on KPIs and suggest actionable insights for improvement Client Relationship Management Act as liaison between CMD and clients build professional relationships resolve queries and ensure a high standard of customer service Reporting Activities Prepare regular reports summarizing key metrics business performance and project progress for review by CMD and senior management 2 Technology Tool Usage MS Excel MS Word ChatGPT and search engines for analysis productivity Understanding of keyword research and AI-based task optimization 3 Required Skills Competencies Skill Category Description Communication Good spoken written English Analytical Thinking Ability to work with data derive insights People skills Strong interpersonal skills to build lasting client connects Technical Proficiency MS Office online research and AI tools e g ChatGPT 5 Educational Qualification Other Requirements Graduation Post-Graduation in Pharmacy Biotech Life Science or any other equivalent degree Minimum 2 years of work experience Personal vehicle will be advantageous 6 Compensation Benefits Compensation Negotiable as per your skill experience Structure Fixed Variable Performance Incentives Job Types Full time Permanent Pay 25 000 00 - 35 000 00 per month Benefits Cell phone reimbursement Health insurance Provident Fund Work Location In person

📌 Marketing Executive (West Bengal)
🏢 inDNA Lifesciences
📍 West Bengal