07 Aug
|
Merck Sharp & Dohme (MSD)
|
Mumbai
07 Aug
Merck Sharp & Dohme (MSD)
Mumbai
Job Summary
The Senior Manager Marketing (Oncology) will support in conceptualization and implementation of marketing strategies for our oncology portfolio. This role will be reporting to the Associate Director, Marketing, Oncology and will be based out of Mumbai.
Responsibilities
Brand Planning:
- Support development and implementation of strategic marketing plans and Campaigns for oncology products, ensuring alignment with corporate objectives and market demands.
- Perform forecasting and market share analysis and devise strategies to increase the brand share in the assigned tumor type.
- Conceptualize and design marketing content E.g. Detail aid, LBL, Lama, speaker decks, campaign visuals etc. for the assigned tumor type.
- Plan and execute multiple event types both at the zone and national level like conferences, MCM/marketing Ad boards, Speaker Tours etc. with team and CFT collaboration.
- Support in planning and nation-wide implementation of novel marketing engagements in line with business needs.
- Conceptualize and execute awareness initiatives like radio, television and print campaign end to end including selection of HCPs, contracting, post event documentation etc.
- Execute marketing communications and activities for public and private institutions/customers.
Geographic focus:
- Support Marketing leads in driving Monthly Zonal Business Reviews for assigned zone cross functionally which includes data analysis, account level analysis, market share analysis, prescriber analysis etc.
- Managing HCOs including negotiation, documentation, post event closure etc.
- Managing ISPs end to end including selection of international experts, logistics, conducting nationwide tours, post event closure etc.
Job Requirements
- Individuals with robust pharma marketing background (Oncology experience preferred)
- Excellent organizational and project management skills
- Experience leading cross-functional teams in diverse settings
- Outstanding written and verbal communication skills
- Demonstrates behavior consistent with high integrity and strong values
- Education: Master's or higher (Business preferred)
Job Details
- Employee Status: Regular
- Flexible Work Arrangements: Hybrid
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Senior Manager, Marketing Oncology (Mumbai)
🏢 Merck Sharp & Dohme (MSD)
📍 Mumbai