Location Noida India Company Edvanta Technologies Work mode Work from office Experience 6 months Edvanta is scaling its analytics practice across our websites and partner properties We are hiring a hands-on specialist to build and maintain a reliable analytics stack that helps our teams make transparent data-backed decisions What you will do - Own the end-to-end tracking plan for web and app surfaces Translate business questions into events parameters and KPIs Define clean extensible data layer schemas and coordinate with developers to implement them across properties Configure and maintain GTM containers both client-side and server-side Set up tags triggers variables custom templates and consent settings Implement and QA GA4 across multiple properties including event mapping custom dimensions audiences conversions and cross-domain tracking Manage Big Query export from GA4 Validate data write SQL to troubleshoot issues and support downstream reporting Build and maintain Looker Studio dashboards for marketing product and leadership stakeholders Configure and analyze Microsoft Clarity Turn heatmaps and session recordings into actionable insights Partner with marketing teams to run A B tests in Adobe Target Create analytics decks and weekly reports that highlight trends anomalies and recommendations Establish QA checklists and alerting for releases Requirements Must have skills - Practical knowledge of GA4 and GTM including data layer design and event modeling Experience with GTM server-side setup and maintenance Familiarity with Cloud Run App Engine is a plus Strong testing and debugging habits Comfort with browser dev tools network requests and common analytics QA workflows Working knowledge of Big Query and basic SQL for validation and analysis Ability to translate findings into clear business recommendations Comfortable coordinating with engineers and non-technical stakeholders Good to have - Experience with Adobe Target activities and reporting Familiarity with Meta Google Ads and other platforms Conversion APIs JavaScript fundamentals for writing custom HTML tags and parsers Experience with UTM governance and campaign taxonomy Exposure to server-side tagging architectures caching and security Industry E-learning Employment Type Full-time

📌 Ga - Gtm Specialist (Uttar Pradesh)
🏢 Edvanta Technologies Private
📍 Uttar Pradesh