Job description Read Before You Apply This is not a work-from-home role If you are a frequent job-hopper please do not apply We want serious professionals with at least 3 years of solid social media experience You must know social listening tools competitor analysis and how to turn insights into campaigns Only apply if you can plan create analyze scale not just post on Instagram About the Role We are looking for a hands-on Social Media Manager 3 yrs exp who can do more than just post This role requires someone who knows how to listen analyze and act turning consumer insights and competitor gaps into premium content and campaigns that scale Vitagoli s presence across platforms Key Responsibilities Social Media Strategy Execution Plan and execute content calendars reels carousels stories UGC campaigns Maintain premium brand voice Shine From Within across all posts Social Listening Consumer Insights Use tools Brandwatch Sprinklr Hootsuite Google Trends Amazon Nykaa reviews to understand what women are searching saying and struggling with Translate insights into content angles hooks and campaigns Competitor Analysis Benchmarking Map competitor strategies across beauty wellness Identify gaps in content engagement and consumer conversation create differentiated content for Vitagoli Community Engagement Respond to comments DMs with empathy and authority Build shareable content formats polls quizzes challenges Analytics Optimization Track weekly KPIs reach engagement saves shares conversions Run A B tests on creatives captions and posting times Scale what works drop what doesn t Requirements Education Graduate in Marketing Mass Comm Digital Media MBA Digital Marketing certification a plus Experience 3 years in social media for D2C beauty wellness brands Hands-on with social media listening tools Meta Business Suite Sprinklr Hootsuite Google Analytics Proven ability to scale organic growth drive consumer engagement Strong eye for aesthetics ability to write premium keyword-smart captions Job Type Full-time Pay 12 883 01 - 46 534 05 per month Perks Health insurance Work Location In person

📌 Social Media Manager (New Delhi)
🏢 Arechar Healthcare
📍 New Delhi