Job Title Regional Marketing Manager - ANZ Location Australia Reporting To Global VP Marketing PartnershipsWhy Join Us At Infinite Uptime we re on a mission to drive innovation and excellence in industrial IoT We foster an inclusive environment where growth creativity and collaboration thrive Here s what you can expect as part of our team Growth Opportunities We offer ongoing learning career development and opportunities for advancement Innovation at the Forefront Be part of a team that encourages creative problem-solving and the development of cutting-edge solutions Culture of Respect Inclusivity A workplace where diverse voices are heard and valued Work-Life Balance Flexible work arrangements and a supportive environment to help you succeed personally and professionally Recognition of Excellence Celebrating your achievements through rewards and acknowledgment Collaborative Atmosphere Join a team that values mutual respect collaboration and a sense of belonging Great Place to Work Certified Proud to be recognized as a Great Place to Work for three consecutive years Position Overview We are seeking an Regional Marketing Manager to lead our newly acquired entity Movus business development efforts for new customer acquisition across Australia New Zealand regions This pivotal role focuses on driving top-of-the-funnel activities such as lead generation content distribution and regional marketing campaigns to create current business opportunities The ideal candidate will be a strategic marketer who thrives in a fast-paced environment and can execute localized strategies that align with both sales and marketing goals As a key member of the Global Marketing Team you ll have the opportunity to directly impact Infinite Uptime s growth by creating and executing regional marketing initiatives that resonate with key verticals like Minerals Metals Mining Chemicals Tires Paper Pharmaceuticals Food Beverage and more Key ResponsibilitiesLead Generation Chance Creation Develop and execute targeted campaigns to generate high-quality leads and new business opportunities for the Americas and EMEA regions Regional Marketing Campaigns Oversee and manage the distribution of tailored content across multiple channels to engage target audiences and drive conversions Sales Marketing Alignment Collaborate with sales teams to ensure marketing strategies are aligned with revenue goals and to optimize customer engagement throughout the sales funnel Event Planning Execution Organize and manage marketing events including workshops roundtables and industry seminars to increase brand awareness and build relationships with prospective clients SEO Regional Market Optimization Build and refine SEO strategies to boost brand visibility and enhance engagement within specific regional markets Data-Driven Performance Analysis Track and measure campaign performance providing actionable insights to optimize future strategies and maximize ROI Market Competitive Research Stay up to date with industry trends and competitor activities and leverage insights to refine marketing tactics Targeted Vertical Focus Drive engagement in key verticals including Steel Cement Paper Aluminium Tyres Pharma and Food Beverage by tailoring marketing strategies to address unique needs within each sector Qualifications SkillsExperience Minimum of 5 years in business development lead generation or account-based marketing ideally within the Industrial IoT AI or manufacturing sectors Digital Marketing Expertise Strong experience with content distribution SEO and lead-generation strategies to build awareness and drive recent opportunities Event Management Experience organizing and executing technical events such as workshops roundtables and industry seminars to engage prospects and build brand presence Analytical Data-Driven Comfort with analyzing campaign data performance metrics and customer insights to continuously improve marketing strategies Collaboration Communication Proven ability to work cross-functionally with sales and marketing teams and to communicate strategies clearly to stakeholders Technical Proficiency Familiarity with marketing automation platforms CRM systems and analytics tools Education A Bachelor s degree in Marketing Business Communications or a related field is required A Master s degree is a plus Spoken Languages English