Content Creation Develop high-quality engaging content tailored for platforms like LinkedIn and Instagram Support in drafting and pitching stories press releases and media notes to secure earned media coverage for clients Creative Development Design visually appealing graphics images and videos using tools like Canva to enhance content presentation Media Relations Identify engage and maintain relationships with relevant journalists publications and media outlets Social Media Management Create campaigns develop plans make captions and design creatives monitor and engage regularly Follow algorithm updates analyse data and build a content strategy for strong social media visibility Influencer Collaboration Coordinate with influencers and brand partners to execute impactful marketing campaigns and brand collaborations Research Insights Conduct industry competitor and audience research to support content development and ensure client strategies are data-informed and relevant Analytics Reporting Track and analyse social media performance metrics Prepare regular reports on key KPIs and offer insights and improvement strategies Trend Monitoring Stay updated on emerging social media trends tools and best practices to keep the content relevant and effective Client Interaction Build and maintain strong relationships with clients by understanding their goals preferences and audience expectations Requirements Experience of minimum 2-3 years in digital marketing content writing social media management and PR Bachelor s degree in Journalism English Communications Mass Media Marketing or any related field Proven experience in social media marketing with a strong portfolio showcasing exceptional and diverse writing and design skills Excellent communication and interpersonal skills to effectively interact with clients team members and stakeholders Ability to meet deadlines manage multiple projects simultaneously and prioritise tasks effectively Robust attention to detail with time management and organisational skills Familiarity with any graphic design tool Canva Adobe Creative Suite Proficiency in Microsoft Office Suite Word Excel PowerPoint Solid understanding of two key social media platforms - LinkedIn and Instagram