07 Aug
|
Eyeglobal
|
Delhi
Our client is a leading Indian adventure education and outdoor experiential learning company, founded in 2001 with ~200 to 500 employees, headquartered in New Delhi.
It has built a robust legacy as Asia's largest in-school adventure program, impacting over a million participants through experiential learning initiatives.
Operates pan-India with camps and programs across major cities like Delhi NCR, Mumbai, Pune, Bengaluru, Jaipur, and key outdoor destinations.
Backed by marquee investors, enabling strong expansion and brand scale in the experiential learning segment.
Notable successes include partnerships with 1,000+ schools and multiple recognitions in adventure education and physical training domains.
They are on the lookout for a CATALOGUE AND PERFORMANCE MARKETING MANAGER
Catalogue and Performance Marketing Manager
Own and optimise end-to-end catalogue and conversion funnel across marketplaces (Amazon, Flipkart, Myntra, AJIO, Decathlon, New Emerging Channels) to drive higher visibility, better conversion rates, and faster SKU scale-up.
Support execution and optimisation of marketplace advertising campaigns (Amazon, Flipkart, etc.)
to drive incremental sales while maintaining efficiency, and assist in coordinating with external agencies.
Key Responsibilities:-
1. Set up and manage campaigns on: Amazon, Flipkart, Myntra and other e-commerce/
2. Track campaign performance: 3. ACOS / ROAS 4.CTR / CVR
3. Work closely with external ad agencies & Track agency performance and outputs
4. Maintain daily/weekly performance reports
5. Share insights with Channel & Catalogue teams
6. Identify trending search terms & Support listing optimisation inputs.
7. Manage end-to-end product listings across marketplaces
8. Ensure accurate, complete, and optimised catalogue
9. Handle bulk uploads, listing corrections, and optimisations along with rich cataloguing
10. Improve product page conversion rates (CVR)
11. Improve organic rankings and search visibility
12. Align catalogue with ad strategy & trending keywords
13. Coordinate with internal teams for: Content, images, compliances
14. Identify underperforming listings and fix gaps
📌 Needed IN DELHI WITH AN Education AND Adventure CO For Catalogue MGR
🏢 Eyeglobal
📍 Delhi