07 Aug
|
Kimatra
|
New Delhi
Job Title
E-Commerce & Brand Growth Manager (Female)
Company
Kimatra
Location
PITAMPURA ,Delhi NCR (Preferred)
Employment Type
Full time
About Kimatra
Kimatra is a fast-growing Indian manufacturing brand specializing in premium leather, vegan leather, and fabric products. Our range includes makeup vanity bags, travel organizers, toiletry bags, laptop sleeves, handbags, pouches, passport holders, cosmetic organizers, and other lifestyle accessories. Every product is designed and manufactured by our own team with a strong focus on quality, functionality, and modern aesthetics.
As a young brand, we are looking for a dynamic, creative, and result-oriented professional who can take complete ownership of our online growth and establish Kimatra as a leading name in India and global markets.
Position Overview
We are seeking an experienced Female E-Commerce & Brand Growth Manager who is passionate about digital commerce and brand building. The ideal candidate will be responsible for driving online sales, increasing brand awareness, managing all e-commerce platforms, and executing performance marketing strategies across multiple channels.
This is a leadership role where you will be accountable for the growth of Kimatra's online business.
Key Responsibilities
E-Commerce Management
- Manage and optimize our Shopify website.
- Handle product listings, collections, pricing, inventory coordination, and promotions.
- Improve website conversion rates and customer experience.
- Monitor sales performance and identify growth opportunities.
Marketplace Management
Manage Listing and grow sales across:
- Amazon
- Flipkart
- Myntra
- Ajio
- Meesho
- Etsy
- Other domestic and international marketplaces
Meta & Performance Marketing
- Plan, execute, and optimize Facebook and Instagram advertising campaigns.
- Manage Meta Business Manager and Meta Pixel.
- Improve Return on Ad Spend (ROAS).
- Generate high-quality leads and profitable sales.
- Coordinate with creative teams for ad content.
WhatsApp Business
- Manage WhatsApp Business and customer engagement.
- Create automated customer journeys.
- Broadcast promotional campaigns.
- Recover abandoned carts.
- Increase repeat purchases through personalized communication.
Social Media Management
Lead Kimatra's presence on:
- Instagram
- Facebook
- Pinterest
- YouTube Shorts
- LinkedIn (brand profile)
Responsibilities include:
- Content planning
- Reels strategy
- Community engagement
- Brand storytelling
Google Marketing
- Google Search Ads
- Google Shopping
- Performance Max campaigns
- SEO strategy
- Google Analytics
- Google Merchant Center
Email & Customer Retention
- Create email marketing campaigns.
- Build automated customer journeys.
- Increase repeat purchase rate.
- Develop loyalty and referral initiatives.
Brand Growth
- Develop long-term online growth strategies.
- Research market trends and competitors.
- Launch new products successfully.
- Build strong customer trust and brand loyalty.
Analytics & Reporting
- Monitor daily, weekly, and monthly KPIs.
- Prepare actionable performance reports.
- Recommend improvements based on data.
Skills Required
- Proven expertise in Shopify and D2C e-commerce.
- Robust knowledge of Meta Ads and Business Manager.
- Experience with WhatsApp Business marketing and automation.
- Expertise in Amazon and major Indian marketplaces.
- Good understanding of Google Ads, SEO, and Google Analytics.
- Knowledge of email marketing platforms.
- Familiarity with AI tools for content creation and marketing.
- Excellent communication and organizational skills.
- Strong analytical mindset with a focus on measurable results.
Experience
- Minimum 36 years of relevant experience in e-commerce and digital marketing.
- Experience in fashion, accessories, lifestyle, leather goods, luggage, or consumer brands will be preferred.
- Demonstrated success in scaling online sales and improving profitability.
Key Performance Indicators (KPIs)
The selected candidate will be evaluated on:
- Monthly online sales growth.
- Return on Ad Spend (ROAS).
- Website conversion rate.
- Customer Acquisition Cost (CAC).
- Average Order Value (AOV).
- Repeat customer percentage.
- Marketplace sales growth.
- Organic social media growth and engagement.
- Customer satisfaction and retention.
What We Offer
- Opportunity to build a fast-growing Indian manufacturing brand from the ground up.
- Freedom to implement innovative ideas.
- Direct involvement in business strategy and decision-making.
- Performance-based incentives linked to growth.
- Long-term career growth with increasing responsibilities.
Who Should Apply?
We are looking for a passionate professional Female who believes in building brands rather than simply running advertisements. If you are excited about taking ownership, driving measurable growth, and helping Kimatra become a recognized lifestyle brand in India and internationally, we would love to hear from you
Please feel free to contact through email or whatsapp at
(phone hidden)
(phone hidden)
📌 E Commerce Manager (New Delhi)
🏢 Kimatra
📍 New Delhi