- Develop accurate, engaging, and informative content featuring medical professionals based on briefs shared by the marketing team.
- Ensure all content adheres to medical compliance standards and brand guidelines.
- Collaborate with the marketing team to ideate, plan, and execute content strategies aligned with ongoing campaigns and business objectives.
- Conceptualize and execute premium-quality content for doctors, influencers, and clinic campaigns.
Photography & Visual Documentation
- Capture high-quality before-and-after treatment photographs and videos while maintaining consistency and accuracy.
- Ensure all visual content follows medical documentation standards and brand aesthetics.
- Coordinate with photographers across multiple branches to maintain uniform quality and branding standards.
- Conduct quality checks on all visual and digital content before submission to the marketing team.
Influencer & Social Media Content
- Plan and execute influencer-focused shoots aligned with campaign goals and brand positioning.
- Manage end-to-end coordination for barter collaborations including communication,
scheduling, execution, and deliverables.
- Support the creation and management of Instagram, Reels, and YouTube content to maximize engagement and reach.
Shoot Coordination & Execution
- Handle end-to-end shoot planning including scheduling, resource coordination, location management, and execution.
- Ensure smooth on-ground coordination during shoots with doctors, clients, influencers, and branch teams.
- Maintain timelines and ensure timely delivery of content assets.
Content Management & Quality Control
- Review and validate content produced across various branches to ensure consistency, quality, and brand alignment.
- Maintain a structured repository of all content assets for easy access, tracking, and workflow management.
- Record and maintain documentation of internal training sessions and educational content for future reference.
- Work closely with the marketing team to analyze content performance and implement improvements in style, execution, and engagement strategies.