Job Summary

We are looking for a creative and performance-driven Digital Marketing Executive to manage and execute end-to-end (360) digital marketing activities for our luxury mattress brand. The ideal candidate should have hands-on experience in SEO, SMM, paid advertising, content marketing, website management, Performance Marketing, and lead generation to enhance brand visibility and drive business growth.

Key Responsibilities

- Plan, execute, and optimize 360 digital marketing campaigns across multiple digital platforms.
- Develop and implement SEO strategies (On-page, Off-page, Technical SEO, and Local SEO) to improve website rankings and organic traffic.
- Manage Social Media Marketing (SMM) across Facebook, Instagram, LinkedIn, X, YouTube, and other platforms.
- Create, schedule, and publish engaging content, including posts, reels, videos, and promotional campaigns.
- Plan and manage Google Ads, Meta Ads (Facebook & Instagram), and YouTube Ads to generate quality leads and maximize ROI.
- Monitor website performance using Google Analytics, Google Search Console, and other digital marketing tools.
- Coordinate with designers, photographers, and content creators to develop high-quality marketing creatives.
- Execute email marketing, WhatsApp marketing, and SMS campaigns.
- Manage online reputation, customer reviews, and Google Business Profile.
- Track campaign performance, analyze key metrics, and prepare weekly/monthly performance reports.




- Stay updated on digital marketing trends, algorithms, and industry best practices.
- Work closely with sales and showroom teams to promote offers, new product launches, and seasonal campaigns.

Qualifications

- Bachelor's degree in any steam with Digital Marketing (with certification).
- 2 to 3 years of hands-on experience in Digital Marketing.
- Experience in retail, furniture, mattresses, home furnishings, lifestyle or consumer durables is preferred.

Required Skills

- Strong expertise in SEO (On-page, Off-page, Technical & Local SEO).
- Hands-on experience in Social Media Marketing (SMM).
- Proficiency in Google Ads, Meta Ads, and YouTube Ads.
- Knowledge of Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager.
- Experience with content marketing, copywriting, and campaign planning.
- Basic knowledge of WordPress and website content management.
- Familiarity with Canva, Adobe Photoshop, Illustrator, or similar creative tools.
- Strong understanding of lead generation, conversion optimization, and digital analytics.
- Excellent communication, creativity, and analytical skills.

Preferred Candidate

- Experience in managing complete digital marketing campaigns independently.
- Strong portfolio of successful SEO and paid marketing campaigns.
- Ability to work in a target-driven and quick-paced retail setting.
- Immediate joiners or candidates who can join within 30 days will be preferred.

📌 Digital Marketing Executive And Seo Analyst (Hyderabad)
🏢 Vision 2K
📍 Hyderabad