- Manage daily social media activities across platforms such as Instagram, LinkedIn, X (Twitter), and other relevant social media channels.
- Plan, schedule, and publish content using a content calendar to ensure consistent branding and messaging.
- Monitor comments, messages, and mentions, responding in a timely and professional manner to maintain a positive brand image.
- Stay updated with social media trends, formats, and algorithm changes to adapt strategies accordingly.
- Write transparent, engaging, and on-brand content including captions for posts, reels, and carousels, short-form posts and threads, hashtags, and CTAs.
- Coordinate with designers or video editors to finalize creatives and support social media campaigns and product launches.
- Track basic performance metrics such as reach, engagement, and follower growth, identifying effective content and suggesting improvements.
- Experiment with posting formats, hooks, and content styles, maintaining a consistent brand voice across all social platforms while collaborating closely with marketing and design teams.
- Assist in community engagement and brand-building activities.
Job Requirements
- Strong written communication skills with attention to grammar and clarity.
- Hands-on experience managing at least one social media platform professionally.
- Basic understanding of social media analytics and performance metrics.
- Familiarity with scheduling and design tools such as Meta Business Suite, Buffer/Hootsuite/Sprout, and Canva (basic).
- Self-motivated, organized, and eager to learn.
- Experience working in a startup or agency environment is a plus.
- Exposure to short-form video content (Reels, Shorts) is beneficial.
- Basic knowledge of SEO or content marketing is advantageous.
- A personal content page or portfolio with visible engagement is preferred.
Additional Info
The company offers hands-on ownership of social media channels, learning and growth opportunities in digital marketing, a supportive and collaborative team environment, and competitive compensation aligned with experience.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Social Media Manager (India)
🏢 PGAGI
📍 India