The CMO will be responsible for defining and executing the end-to-end marketing, branding, and communication strategy for our real estate business. As a core member of the executive leadership team, you will bridge traditional real estate marketing with up-to-date digital transformation, data analytics, and high-impact consumer engagement strategies.

Key Responsibilities
Strategic Brand & Performance Marketing
Formulate and execute comprehensive multi-channel marketing campaigns for premium residential, commercial, and township projects.
Own and optimize the marketing budget to maximize ROI across performance marketing (Lead Generation), ATL/BTL, and PR.
Drive digital transformation by deploying cutting-edge MarTech tools, SEO/SEM strategies, and data-driven targeted advertising to consistently fuel the sales pipeline.
Market Intelligence & Product Positioning




Conduct robust market research and competitor analysis to identify emerging trends in the Eastern India real estate market.
Partner closely with the Product and Sales teams to influence project configuration, pricing strategy, and launch timelines based on consumer insights.
Group Synergy & Corporate Communications
Maintain and elevate the corporate brand identity, ensuring a unified and credible image that reflects the strengths of our diversified group (Real Estate, Edible Oil, etc.).
Manage public relations, crisis communication, and corporate social responsibility (CSR) initiatives to strengthen the group's goodwill in the region.
Agency & Stakeholder Management
Lead and mentor a high-performing internal marketing team.
Select, negotiate with, and manage external creative agencies, digital partners, PR firms, and event management companies.

📌 Chief Marketing Officer Kolkata (India)
🏢 Pansari Developers
📍 India