About The Opportunity A fast-growing D2C beauty & cosmetic brand builder in India, we craft compelling brand stories, product narratives, and conversion-driven content that resonate with Gen Z and millennial buyers. Our team blends consumer psychology, e-commerce trends, and bold creative voice to elevate cosmetic brands from launch to loyalty—powering Instagram-first campaigns, Shopify product pages, and email sequences that convert.

Role & Responsibilities Write punchy, on-brand copy for product descriptions, social media captions, email subject lines, and ad creatives tailored for D2C cosmetic audiences.

Translate technical product specs (ingredients, textures, benefits) into emotionally resonant, advantage-led messaging that drives clicks and conversions.

Collaborate with designers and marketers to align copy with visual assets across Instagram, TikTok, and Shopify platforms.

Optimize content for SEO and platform-specific algorithms—crafting keyword-rich meta descriptions, alt texts, and CTA variations.

Test, track,



and iterate copy performance using data from analytics dashboards (Google Analytics, Meta Ads, Klaviyo).

Support content calendars and campaign launches with timely, on-brand deliverables under tight deadlines.

Skills & Qualifications Must-Have Copywriting

SEO Writing

Instagram Content

Shopify

Meta Ads

Klaviyo

Google Analytics

TikTok Copy Preferred Experience in beauty or cosmetics vertical

Basic knowledge of Canva or Figma for content collaboration

A/B testing experience with email or ad copy Benefits & Culture Highlights In office creativity hub with daily beauty product testing and trend ideation sessions

Prospect to own brand voice from launch to scale for high-growth D2C startups

Mentorship from senior copy leads + monthly skill workshops on conversion psychology & Gen Z engagement Skills: shopify,meta ads,google analytics,seo,analytics,instagram,testing,psychology,d2c,google,email

📌 C Copywriter Cosmetic/ Skincare New Delhi (India)
🏢 MG
📍 India