FMCG Sales Manager (Institutional Sales Bakery & Food Ingredients)
Drive sales of cake mixes, bakery ingredients, dessert mixes, and other institutional products.
Develop and manage distributor, HORECA, bakery, and B2B customer networks.
Appoint recent distributors and expand market coverage.
Achieve monthly and annual sales targets.
Build relationships with bakeries, hotels, cafs, cloud kitchens, and food manufacturers.
Identify recent business prospects and key accounts.
Conduct product demonstrations and customer visits.
Monitor competitor activities and market trends.
Coordinate with production and logistics to ensure timely order fulfillment.
Track collections and maintain healthy receivables.
Prepare sales reports and forecasts.
Lead and mentor the sales team in the assigned territory.

Requirements
5+ years of FMCG/Bakery ingredient/B2B food sales experience.
Strong network in HORECA, bakeries, and food manufacturing preferred.
Excellent communication, negotiation, and relationship management skills.
Willingness to travel extensively.

📌 Fmcg Sales Manager Horeca Nashik (India)
🏢 Twilite Products
📍 India