Overview

CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business.

Responsibilities

Sec Value Achievement Vs. Plan

Outlets/Distribution Addition Range Selling (Including focus on innovation)

%age Outlet billed

Order Cancellation Rate

Market

Delivering Secondary monthly targets and Gross Revenue growth

Planning routes efficiently to increase productivity

Increase Net Distribution by increasing number of outlet served

Increases Weighted Distribution by increasing SKU count in existing outlets Ensuring stock availability and Rack Execution as per planogram Relationship building in the market to maximize customer satisfaction

Training & Communication

One-on-One training of PSRs to develop business understanding & sales capability





Monthly target setting for each salesmen Works with salesmen in market to coach him/her on market execution

Monitors salesmen performance using regular sales reports

Communicates incentives and motivates salesmen to achieve targets

Distributor

Distributor/Hub/Spokes appointment and retirement for territories

Managing DB health (ROI) by ensuring adherence to Joint Business plan Jointly responsible for recruitment and retention of sales representatives

Minimizing expiry/stales by ensuring FIFO and stacking norms of products

Tracking correct and timely delivery of orders in the market

Ensuring food compliance of every distributor

Facilitating development of distributor on PepsiCo sales competencies

Qualifications

Qualifications
Any under graduation or Post Graduation Knowledge1. FMCG Sales and Distribution Model2. Computer – Excel, Word, Outlook3. Local language (positive to have) and Basic English 4. Data proficiency – ROI ModelSkills1. Negotiation2. Communication3. People management 4. Time Management 5.

Critical

Thinking 6.

Analytical

Ability 7.

Problem

Solving

📌 Field Sales Management Coordinator Bhiwadi
🏢 PepsiCo
📍 Bhiwadi