Role & responsibilities

Key Responsibilities
Develop and execute digital marketing strategies to strengthen premium brand presence and drive business growth.
Lead integrated media planning and buying across Digital, OTT/CTV, Sports, and Event platforms.
Drive end-to-end SEO strategy, including on-page, off-page, and technical SEO to improve organic visibility and website traffic.
Manage keyword planning, content strategy, backlink development, and SEO agency performance.
Drive D2C initiatives to achieve website traffic, ROAS, and revenue targets.
Plan and optimize performance marketing campaigns while exploring recent customer acquisition channels such as Pinterest, Affiliates, and Influencer Marketing.
Execute customer retention campaigns through WhatsApp, CleverTap, and other CRM platforms.
Lead full-funnel digital brand campaigns focused on premium audience segmentation,



customer journey optimization, and creative innovation.
Conduct brand research, market analysis, and campaign performance tracking to support business decisions.

Required Skills
5 to 8 years of experience in Digital Marketing.
Robust expertise in SEO (On-page, Off-page & Technical SEO).
Hands-on experience in Digital Media Planning & Buying.
Proven experience in D2C, Performance Marketing, and Brand Campaigns.
Solid knowledge of Google Analytics, Google Ads, Meta Ads, Search Console, and SEO tools.
Experience with OTT/CTV campaigns, digital analytics, and customer journey optimization.
Excellent analytical, communication, and stakeholder management skills.

📌 Hiring Manager Digital Marketing Gurugram
🏢 Amor Management Consultants
📍 Gurugram