About TecHindustan tecHindustan is a technology and digital growth company delivering Shopify development, performance marketing, SEO, branding, design, lifecycle marketing and AI-driven growth solutions for global brands.
Role Overview Own Klaviyo lifecycle marketing for eCommerce brands by planning campaigns, building automations, optimizing customer journeys and driving measurable revenue growth.
Key Responsibilities - Develop email marketing strategies using Klaviyo.
Build automation flows: Welcome, Abandoned Cart, Browse Abandonment, Post Purchase, Win-back, Cross-sell/Upsell, VIP and Re-engagement.
Execute promotional, seasonal and newsletter campaigns.
Create customer segments and personalized journeys.
Run A/B tests and optimize performance.
Monitor KPIs and prepare reports.
Collaborate with designers, copywriters and performance marketers.
Required Skills - 3–4 years of Klaviyo experience.
Solid D2C/eCommerce lifecycle marketing knowledge.
Experience with Shopify.
Excellent analytical skills.
Basic HTML email editing.
Preferred Skills - GA4, Zapier, Recharge, Yotpo, Gorgias.
Klaviyo certification. KPIs - Email-attributed revenue
Flow revenue
Open rate
CTR
Conversion rate
Retention
Deliverability Why Join tecHindustan - Work with global brands.
Cross-functional growth team.
Exposure to AI-driven marketing.