Key Responsibilities
Achieve monthly and quarterly sales targets for OTC products in the assigned territory.
Ensure product availability and visibility at chemists, general trade stores, and up-to-date trade outlets.
Build and maintain strong relationships with distributors, retailers, and stockists.
Conduct regular market visits and outlet coverage as per route plans.
Monitor secondary sales and ensure proper stock movement.
Implement trade schemes, promotional activities, and merchandising initiatives.
Generate demand for OTC products through retailer engagement and consumer awareness activities.
Track competitor activities, pricing, and market trends.
Ensure timely order collection and coordination with distributors for deliveries.
Maintain reports related to sales, market feedback, stock status, and daily activity.
Support recent product launches and increase market penetration in the assigned area.
Ensure compliance with company policies and reporting systems.
Skills Required
Solid communication and negotiation skills.
Knowledge of FMCG/OTC sales and distribution channels.
Relationship management with retailers and distributors.
Territory management and market planning.
Basic analytical and reporting skills.
Ability to work in field sales and achieve targets.
Preferred Background
Experience in OTC, FMCG, healthcare, personal care, beauty, or pharmaceutical sales.
Familiarity with chemist and general trade markets.
Experience in handling distributor networks and retail expansion.