Senior Data Quaity Support Ii Brand Suitability Mumbai (India)

Senior Data Quaity Support Ii Brand Suitability Mumbai (India)

07 Aug
|
The Nielsen
|
India

07 Aug

The Nielsen

India

Job Description

ROLE:

This specialist focuses on the commercial and safety aspects of video content. You will analyze video at the scene level to correlate content context with advertiser requirements, ensuring a protected and optimized setting for monetization.

RESPONSIBILITIES:
Evaluate video content for brand suitability and safety at a granular scene level (e.g., identifying specific segments of violence or sensitive news) rather than just at the program level.
Determine optimal ad placement locations within a video based on scene transitions, dialogue endings, and visual composition.
Work with clients and stakeholders to apply specific guidelines regarding graphic imagery or political context for contextual targeting.
Identify the right places to place ads to tell advertisers that content is secure for their brand.
Enrich video metadata with specific safety and suitability tags to improve the value of content for global advertisers

📌 Senior Data Quaity Support Ii Brand Suitability Mumbai (India)
🏢 The Nielsen
📍 India

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