Meta Ads ExecutiveAbout the Role

We are looking for a results-driven Meta Ads Executive to manage and optimize Facebook and Instagram advertising campaigns. The ideal candidate will have hands-on experience in lead generation, campaign optimization, and performance marketing, with a strong analytical mindset and a passion for delivering measurable results.

Key Responsibilities

- Plan, execute, and optimize Meta (Facebook & Instagram) ad campaigns.
- Develop strategies focused on lead generation, conversions, and brand growth.
- Manage audience targeting, budgets, bidding, and campaign performance.
- Monitor key metrics (CTR, CPC, CPL, CPA, ROAS) and optimize campaigns for maximum ROI.
- Conduct A/B testing for creatives, copy, and audience segments.




- Collaborate with the creative team to develop high-performing ad assets.
- Stay updated with the latest Meta Ads trends, tools, and best practices.

Requirements

- Bachelor's degree in Marketing, Business, Commerce, or a related field.
- 1–2 years of hands-on experience managing Meta Ads campaigns.
- Robust knowledge of Meta Ads Manager, Business Manager, Meta Pixel, and Conversion API.
- Familiarity with Google Analytics and campaign performance analysis.

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

- Flexible schedule
- Leave encashment
- Paid sick time

Work Location: In person

📌 Meta Ads Executive (India)
🏢 IMTS Institute
📍 India