Job DescriptionBusiness Development Manager (B2B Corporate Sales)
Company: Param Corporation
Industry: Corporate Gifting | Promotional Merchandise | Employee Engagement Solutions
Location: Mumbai
Department: Sales & Business Development
Reports To: Director / Founder
About Param Corporation
Param Corporation is a leading corporate gifting and promotional merchandise company specializing in customized gifting solutions for corporates across India. We work with leading brands to deliver innovative products for employee engagement, customer gifting, marketing campaigns, events, and brand promotions.
We are looking for a highly driven Business Development Manager who can build relationships with corporate decision-makers, generate new business opportunities, manage key accounts, and drive consistent revenue growth.
Position Summary
The Business Development Manager will be responsible for identifying new business opportunities, generating qualified leads, developing relationships with corporate clients, understanding customer requirements, preparing proposals, negotiating commercial terms, and successfully converting opportunities into long-term business relationships.
This role requires a consultative sales approach with strong communication, negotiation, and relationship management skills.
Key ResponsibilitiesBusiness Development
- Identify and acquire new corporate clients across multiple industries.
- Generate business through LinkedIn, referrals, networking, exhibitions, cold outreach, WhatsApp, email campaigns, and strategic partnerships.
- Build a strong pipeline of qualified opportunities.
- Schedule meetings with decision-makers and key stakeholders.
- Present Param Corporation's products and capabilities professionally.
Sales Management
- Understand customer requirements and recommend suitable gifting solutions.
- Prepare quotations and commercial proposals.
- Conduct product presentations (online and offline).
- Negotiate pricing and commercial terms.
- Close sales opportunities while maintaining healthy profit margins.
- Achieve monthly and annual revenue targets.
Key Account Management
- Develop long-term relationships with existing clients.
- Identify repeat business opportunities.
- Increase wallet share from existing customers.
- Conduct periodic client meetings and business reviews.
- Ensure exceptional customer experience throughout the sales cycle.
Client Relationship Management
Work closely with:
- Purchase Managers
- Product Managers
- Marketing Teams
- HR Departments
- Administration Teams
- Procurement Teams
- CXOs
- CEOs
- Founders
- Chairpersons
Understand each client's procurement process, approval hierarchy, buying cycle, and business objectives.
Lead Management
- Ensure every enquiry receives a timely response.
- Follow up consistently until the opportunity is closed or clearly disqualified.
- Maintain accurate records of all customer interactions.
- Keep the CRM updated with meeting notes, quotations, and follow-up activities.
- Ensure no lead is lost due to delayed internal communication.
Proposal & Presentation Management
- Create customized presentations and proposals.
- Share company profile, catalogues, and product recommendations.
- Recommend products based on client objectives, budgets, branding requirements, and timelines.
- Coordinate product samples when required.
Coordination with Internal Teams
Work closely with:
- Operations
- Procurement
- Production
- Logistics
- Accounts
- Design Team
to ensure smooth execution from enquiry to delivery.
Market Research
- Track industry trends and competitor activities.
- Identify emerging corporate gifting opportunities.
- Explore new industries and market segments.
- Share customer insights with management.
Revenue Growth
- Achieve assigned sales targets.
- Improve average order value.
- Increase repeat business.
- Expand into current client segments.
- Maintain healthy gross margins.
Required Skills
- Strong B2B sales and negotiation skills
- Excellent communication and presentation abilities
- Relationship-building and consultative selling
- Proposal and quotation preparation
- Client management
- Strategic thinking
- Time management
- CRM proficiency
- Microsoft Excel, PowerPoint, and Google Workspace
- Professional email writing
- LinkedIn networking and business development
Preferred Qualifications
- Bachelor's degree in Business, Marketing, Commerce, or a related field
- MBA (preferred but not mandatory)
Experience
- 3–7 years in B2B sales or business development
- Experience in corporate gifting, promotional merchandise, printing, packaging, advertising, events, branding, or related industries is preferred
- Proven track record of achieving revenue targets
Key Performance Indicators (KPIs)
- Monthly sales revenue
- Gross profit achieved
- New corporate clients acquired
- Qualified meetings conducted
- Proposal-to-order conversion rate
- Repeat business percentage
- Customer retention rate
- Average order value
- Pipeline value maintained
- Sales forecast accuracy
- CRM update compliance (100%)
- Response time to enquiries
- Client satisfaction
Success Criteria
The Business Development Manager will be considered successful if they consistently:
- Acquire new corporate clients and expand Param Corporation's customer base.
- Build a healthy and predictable sales pipeline.
- Convert opportunities into profitable business.
- Maintain strong long-term client relationships.
- Collaborate effectively with internal teams to ensure timely project execution.
- Achieve or exceed revenue and profitability targets.
- Represent Param Corporation professionally and strengthen its market presence.
What We Offer
- Competitive salary with performance-based incentives
- Opportunity to work with leading corporate brands
- Fast-paced and entrepreneurial work environment
- Career growth and leadership opportunities
- Exposure to large-scale corporate gifting and branding projects
- Learning and development support
Join Param Corporation and help organizations create memorable brand experiences through innovative corporate gifting solutions while driving sustainable business growth.
Job Types: Full-time, Permanent
Pay: From ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Internet reimbursement
- Paid sick time
Work Location: In person
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