Company: Awish Dermcare Pvt. Ltd.
Location: Sarita Vihar, Recent Delhi
Experience: 5–8+ Years
Employment Type: Full-Time

About the Company

Awish Dermcare Pvt. Ltd. is a fast-growing dermatology and skincare company dedicated to delivering innovative skincare solutions through science-backed products and customer-centric care. We are looking for a performance-driven Digital Marketing Manager who can lead our digital growth initiatives and drive measurable business results.

Job Summary

We are seeking an experienced Digital Marketing Manager with a strong background in performance marketing, lead generation, and conversion optimization. The ideal candidate should have hands-on expertise in Meta Ads, Google Ads, YouTube Ads, analytics, and marketing automation. This role requires a strategic thinker who can build scalable acquisition campaigns while leading a high-performing marketing team.

Key Responsibilities

- Develop and execute high-performing digital marketing strategies aligned with business objectives.
- Plan, manage, and optimize campaigns across Meta Ads, Google Ads, and YouTube Ads.
- Design, build, and optimize end-to-end marketing funnels to maximize lead generation and conversions.
- Identify new target audiences, customer segments, and growth opportunities to scale campaigns.
- Continuously improve key performance metrics, including Cost Per Lead (CPL), Return on Ad Spend (ROAS), conversion rates, and overall campaign efficiency.
- Lead A/B testing initiatives for ad creatives, landing pages, audience segments, and marketing funnels.
- Monitor campaign performance and provide actionable insights using GA4, Google Tag Manager, Meta Pixel, and CRM platforms.
- Collaborate with designers, developers, content creators,



and sales teams to execute integrated marketing campaigns.
- Manage marketing budgets efficiently to maximize ROI.
- Stay updated with the latest digital marketing trends, platform updates, and industry best practices, and mentor the marketing team accordingly.
- Prepare regular performance reports and present strategic recommendations to management.

Required Skills

- Expertise in Meta Ads (Facebook & Instagram Ads)
- Strong command of Google Ads (Search, Display, Performance Max)
- Hands-on experience with YouTube Ads
- Google Analytics 4 (GA4)
- Google Tag Manager (GTM)
- Performance Marketing
- Lead Generation
- Conversion Rate Optimization (CRO)
- Audience Research & Segmentation
- Retargeting & Remarketing Strategies
- Marketing Funnel Strategy
- CRM Understanding
- Budget Planning & Management
- Excellent Communication & Presentation Skills

Preferred Qualifications

- Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field.
- Google Ads, Google Analytics, Meta Blueprint, or similar certifications will be an added advantage.
- Experience in the skincare, dermatology, healthcare, wellness, beauty, or D2C industry is preferred.

What We Offer

- Competitive salary based on experience and expertise.
- Opportunity to lead impactful digital marketing initiatives.
- Collaborative and growth-oriented work environment.
- Career advancement opportunities in a rapidly expanding organization.
- Exposure to cutting-edge marketing tools and technologies.

Location: Sarita Vihar, New Delhi
Experience: 5–8+ Years
Industry: Skincare / Dermatology / Healthcare
Joining: Immediate or as per notice period

Pay: From ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Manager (Sarita Vihar)
🏢 AWISH CLINIC
📍 Sarita Vihar