- Setting up monthly targets for the distributors in the area.
- Executing potential analysis of territory and devising action plan
- Designing monthly sales schemes for the channel partners (distributors, stockist and retailers)
- Ensure settling of claims against previous month trade schemes that the distributors submit monthly / bi-monthly.
- Responsible to keep a check on the service efficiency of the distributor to the stockist- regarding claim settlement, damage replacement etc.
- Checking on the retail coverage efficiency and credit to the market of the stockists.
- Monitoring secondary sales of the stockist and suggest improvements thereon.
- Preparing monthly reports regarding primary and secondary sales, competitor activities, growth of the stockist
Stockist & Distributor Management
- Appointment of stockist
- Responsible for the distributor Performance evaluation on a quarterly basis and reporting the same to Regional Manager
- Responsible for ensuring the distributor ROI.
Market Intelligence
- Responsible for keep a tab on Competition Activities
Other Activities
- Billing Plan to be senton monthly basis
- Reporting Stockist and SO target
- Designing the SO Permanent Journey Plan (PJP)
- Physical Stock verification at CFA
- Verification of stockist bills
📌 Area Sales Manager (Agra)
🏢 Vadilal Icecreams
📍 Agra
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