About GRIPITAt GRIPIT, we partner with leading global brands to help them establish and scale in India. From import and distribution to e-commerce, marketing, and after-sales service, we offer end-to-end solutions that bridge global innovation with Indian consumers.With a growing portfolio of international brands such as Bissell, Narwal, Yale, and EcoFlow, design and customer experience play a central role in how we communicate value and build trust across our ecosystem.What you’ll doBuild and execute brand-wise performance marketing strategies across categoriesPlan and optimize full-funnel campaigns - from awareness to conversion and re-engagementRun and scale campaigns across Meta (Facebook & Instagram) and Google platformsDevelop insight-led acquisition and discovery strategies based on market behavior and buying patternsCreate customer-centric,



personalized retargeting journeys to improve conversion ratesManage and optimize ad budgets to drive maximum ROI and efficiencyMonitor campaign performance, identify trends, and continuously optimize for better outcomesCollaborate with creative and content teams to ensure messaging aligns with funnel performanceBuild structured reports and dashboards to give clear visibility on performance, learnings, and next stepsExperiment with recent-age performance channels and answer-engine driven strategiesWhat we’re looking for3–5 years of hands-on experience in performance marketingStrong experience with Meta Ads Manager and Google Ads ecosystemSolid understanding of funnel-based marketing and attribution modelsData-driven mindset with the ability to translate insights into actionsStrong coordination skills to work across teams (creative, brand, operations)Someone who enjoys testing, learning, and scaling what works

📌 Performance Marketing Lead (Ahmedabad)
🏢 GripIt
📍 Ahmedabad