Job Description: Senior Copywriter

We are looking for an experienced Copywriter with 3+ years of proven experience in writing high-converting website and landing page content. The ideal candidate should understand how to write clear, persuasive, SEO-focused copy that supports both organic search and paid ad campaigns.

This role is best suited for someone who can write landing page content that improves user engagement, strengthens message clarity, and supports better Google Ads landing page performance.

Key Responsibilities

Write compelling landing page content for service-based businesses, with a strong focus on conversion.

Create SEO-friendly website copy using proper keyword placement, search intent, headings, and clear content structure.

Write PPC landing page content that aligns with ad copy, target keywords, and campaign goals.

Improve existing landing page content to support better landing page experience, quality score, and conversion rate.

Develop clear headlines, subheadings, CTAs, service sections, benefit-driven copy, and FAQ content.

Understand audience pain points and turn them into persuasive, trust-building content.

Work with marketing, SEO, and PPC teams to ensure landing page messaging matches campaign strategy.





Review competitor landing pages and identify content gaps, stronger positioning angles, and conversion opportunities.

Required Skills and Experience

Minimum 3+ years of qualified copywriting experience.

Strong experience in landing page content writing.

Proven ability to write SEO-focused website and service page content.

Experience writing PPC landing page copy for Google Ads or other paid campaigns.

Strong understanding of search intent, keyword usage, conversion copywriting, and CTA strategy.

Proven track record of improving landing page performance, engagement, or landing page score.

Ability to write simple, professional, and persuasive copy without sounding generic.

Strong research skills and ability to understand technical or service-based industries.

Added Advantage

Previous experience writing for a medical billing company, healthcare RCM company, or healthcare service provider.

Experience writing content for B2B healthcare, SaaS, or professional service businesses.

How to Apply

Kindly send your resume and sample works to [email protected].

Please also share your portfolio, if available.

📌 Copywriter Strategist (Chennai)
🏢 CTB Solutions
📍 Chennai