About the Role This role requires full ownership of the digital marketing function strategy delivery team performance client direction quality control and operational stability You must understand the work deeply enough to guide the team solve problems and ensure consistent high-quality output across all clients This position is for someone who is committed to learning thinks clearly leads with discipline and wants to build a long-term successful career in digital marketing leadership About MaSs MaSs is built on one core belief marketing should directly support sales and business growth We do not create content for noise vanity metrics or deadlines sake We create content that improves visibility discoverability influence and conversion Our work environment rewards people who think learn improve and execute with intention We value attitude over skill because skill can be trained but curiosity ownership and drive cannot If you join MaSs you are not joining a content team you are joining a performance engine where content strategy and execution work together to drive measurable business outcomes Core Responsibilities - Day-to-Day 1 Strategy Planning Plan and manage all digital marketing deliverables and activities across content SEO ads design and social media Develop and implement client-specific digital strategies aligned with their business outcomes Break down high-level goals into weekly execution plans for the team Conduct competitive analysis to refine positioning and opportunities Identify opportunities for growth improved performance and higher ROI Approve content themes campaign angles messaging pillars and channel strategies before execution 2 Daily Delivery Management Ensure clarity of daily priorities for all team members Assign tasks with clear owners deadlines and deliverable definitions Review all deliverables content creatives ads SEO outputs before client submission Resolve delays dependencies or bottlenecks immediately Maintain consistent high-quality delivery across all client accounts 3 Quality Control Review content for clarity structure purpose and alignment Review creatives for messaging accuracy and consistency Review SEO tasks for proper keyword usage on-page structure and search intent Review ad campaigns for targeting logic budgets and creative performance Maintain strict quality benchmarks across all outputs 4 Team Leadership Management Lead writers designers SEO specialists and performance marketers Train team members to improve thinking creativity and execution quality Conduct daily stand-ups and weekly review meetings Evaluate team performance identify gaps and implement corrective actions Maintain discipline accountability and clear expectations across all roles 5 Operational Workflow Management Maintain and oversee the central task tracker for all accounts Ensure real-time updates and transparency on progress and deadlines Improve workflows SOPs and execution processes continuously Ensure smooth coordination between departments to avoid backlog and confusion Fix operational issues before they affect delivery 6 Client Management Business Growth Act as the strategic point of contact for clients Communicate plans progress performance insights and next steps with clarity Convert client requirements into structured internal tasks Support new business conversations when required Work toward client retention through consistent delivery and strong strategic direction 7 Performance Analysis Review performance across ads social SEO and content metrics Identify issues early and assign corrective tasks immediately Prepare weekly insights recommendations and adjustments Track performance trends to guide future strategy 8 Problem Solving Crisis Handling Step in to execute tasks when needed Redistribute workload when a team member is blocked or unavailable Identify and fix workflow breakdowns immediately Anticipate challenges and create proactive solutions Ideal Requirements Experience 5- 10 years in digital marketing Minimum 3 years managing teams or leading multi-channel digital functions Strong experience in a digital agency environment is preferred Core Skills Ability to build multi-channel digital strategies content SEO ads design social Strong understanding of performance and analytics Ability to evaluate creative and content quality with clarity Strong communication and leadership skills Ability to identify gaps make decisions and guide the team effectively Proficiency with Ads Manager Analytics Search Console SEMrush Ahrefs and project management tools Mindset Entrepreneurial mindset Ownership-driven responsible for outcomes not tasks Learns fast and adapts quickly to new tools and strategies Thinks in systems understands how all digital components connect Calm clear and structured under pressure Robust curiosity and willingness to improve continuously Who Will Succeed Someone who understands the purpose behind every marketing activity Someone who leads with clarity logic and accountability Someone who solves problems quickly and doesn t wait for instructions Someone who wants to grow into senior strategic leadership Who Will Not Fit People who only want execution without thinking People who resist learning new tools or approaches People who avoid responsibility or need constant supervision People who cannot maintain structure or discipline If you believe you can lead a digital team with clarity take full ownership of delivery and build strategies that genuinely drive business growth we encourage you to apply Job Types Full-time Permanent Ability to commute relocate Kochi Kerala Reliably commute or planning to relocate before starting work Required Application Question s How many total years of professional experience do you have in digital marketing How many years of experience do you have leading or managing a digital marketing team How many end-to-end digital campaigns have you personally planned and executed in your career Have you managed campaigns where you handled both creative direction and performance optimisation yourself What was the largest monthly ad budget you have personally managed across Google Meta and LinkedIn Have you worked in a digital agency environment for at least 2 years Have you worked with marketing automation tools such as HubSpot Zoho or Mailchimp Are you proficient in managing SEO content direction paid campaigns and social media as an integrated strategy Are you willing to work full-time on-site from Kochi Where did you hear about this job Language English Required Location Kochi Kerala Preferred

📌 Digital Marketing Manager (Kerala)
🏢 Marketing As Sales Support Private
📍 Kerala