- Graphic Designer with AI Expertise Position Type Full time Department Digital Marketing Reporting To Creative Head Role Purpose The Graphic Designer will be responsible for creating visually compelling designs that strengthen brand identity support marketing campaigns and drive audience engagement This role requires strong creative skills technical expertise and advanced knowledge of AI-based design tools to accelerate workflows improve output quality and bring innovation to visual content The designer will collaborate with content creators editors and the marketing team to ensure cohesive and high-quality visuals across all platforms Key Responsibilities 1 Creative Design Visual Development Design social media creatives posters brochures banners presentations and promotional materials Create visually engaging graphics that align with brand guidelines and campaign objectives Develop creative concepts and visual styles for marketing campaigns and brand storytelling 2 Digital Content Design Design layouts for Instagram Facebook LinkedIn YouTube thumbnails and website graphics Create infographics carousel posts digital ads and motion-ready elements for video editors Optimize designs for performance in Meta and Google ad campaigns 3 AI-Powered Design Innovation Use AI tools to create concepts backgrounds illustrations and design assets Apply AI workflows for image enhancement background removal colour correction and visual refinement Stay updated on AI design trends and recommend new tools for improving output 4 Brand Identity Consistency Maintain and evolve the brand s visual identity across all mediums Ensure consistency in typography color palette iconography and overall graphic style Update brand assets templates and design guidelines as needed 5 Collaboration Project Execution Work closely with content writers and marketing teams to understand requirements Coordinate with video editors to provide graphical assets icons and layouts Support offline campaigns with print-ready designs event banners and standees 6 File Asset Management Organize design files templates raw assets and project folders systematically Maintain a library of icons elements illustrations and reusable design components Ensure proper version control naming conventions and backups 7 Quality Control Timely Delivery Review all designs for accuracy clarity and visual appeal before submission Ensure all deliverables meet technical specs and brand standards Meet deadlines and manage multiple design requests efficiently Performance Metrics KPIs Design Output - Number of creatives delivered monthly Design Quality - Feedback from Creative Head Marketing Manager Engagement Metrics - Performance of designs on digital platforms Brand Consistency - Adherence to visual identity across materials Turnaround Time - Speed and efficiency in delivering creatives Skills Competencies Proficiency in tools like Adobe Photoshop Illustrator Canva and preferred knowledge of After Effects Figma Strong sense of layout color theory typography and visual hierarchy Creativity with attention to detail and aesthetics Ability to convert complex information into simple visual formats infographics Knowledge of designing for both digital and print mediums Good communication and teamwork skills Ability to work under pressure and handle fast-paced campaign demands Qualifications Bachelor s degree in Graphic Design Visual Communication Fine Arts or related fields preferred 1-2 years of experience in graphic design and digital content creation A strong design portfolio is mandatory Application Process Interested candidates may submit their updated resume and portfolio for designer role to hr mindcool org Job Type Full time Pay 15 000 00 - 25 000 00 per month Work Location In person

📌 Graphic Designer (Kerala)
🏢 Mindcool
📍 Kerala