Brand Strategy Associate Founder s Shadow Role About the Role We need a smart curious and energetic person to assist the Founder of Kalliste a consultancy that helps build and grow beauty and lifestyle brands in India You will work directly with the Founder and be involved in brand strategy market research launch planning content strategy performance marketing sales retail growth and coordination with teams What You Will Do Strategy Execution Work with the Founder on day-to-day client projects across beauty skincare fashion wellness F B and more Help create brand strategy presentations launch plans pricing structures consumer profiles and competitor studies Assist in planning content for social media email WhatsApp campaigns influencer activities and paid marketing Help make launch timelines sales funnel plans and retail channel expansion strategies Research market trends best practices and innovative ideas in different industries Research Insights Do industry and consumer research for each client Study competitor brands their products pricing and positioning Prepare reports on trends consumer opinions and research findings Project Management Coordination Coordinate with internal team members designers writers analysts Coordinate with external partners influencers developers agencies Track timelines deliverables and make sure everything runs smoothly Maintain documents notes and workflows for the Founder What We re Looking For Excellent communication and analytical skills Strong attention to detail and a proactive attitude Someone eager to learn and grow across different work areas Comfortable working in a quick startup-style environment Interest or basic knowledge in beauty fashion wellness or consumer brands bonus Experience in brand strategy consulting research content or marketing preferred