Job Purpose The Marketing Head will lead the brand s marketing strategy with a strong focus on international guest acquisition and global brand positioning The role requires a proven leader who understands luxury wellness markets and can effectively manage both domestic and international marketing initiatives to drive growth Key Responsibilities Develop and execute domestic and international marketing strategies aligned with business goals Build strong brand positioning in global markets targeting wellness travelers corporates and high-value guests Manage digital marketing campaigns social media SEO SEM influencer collaborations with an international reach Plan and implement global PR partnerships and trade campaigns to attract international guests Collaborate with sales teams to design promotional packages and seasonal offers for international clientele Represent the brand in international trade shows wellness expos and networking events Establish partnerships with overseas travel agencies corporates and wellness communities Monitor global market trends competitor strategies and guest insights to refine marketing approaches Manage and mentor the marketing team for efficient execution of campaigns Prepare and manage the marketing budget with focus on ROI from international and domestic markets Key Skills Competencies Proven expertise in International Marketing preferably in luxury hospitality or wellness Robust knowledge of global digital marketing branding and PR strategies Excellent communication networking and presentation skills Ability to design and implement campaigns that appeal to international guests Strong leadership and team management skills Analytical mindset with ability to measure and optimize performance Qualification Bachelor s Master s degree in Marketing International Business Business Administration Certifications in Digital Marketing or International Marketing preferred Experience Minimum 7 years of progressive experience in Marketing At least 3 years in a managerial leadership role Mandatory International Marketing experience in premium properties luxury hotels resorts or wellness brands Job Types Full-time Permanent Pay 40 000 00 - 60 000 00 per month Benefits Food provided Paid time off Work Location In person
📌 Marketing Head (Kerala)
🏢 Imtibish Healthcare
📍 Kerala
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