Position Overview The Area Sales Manager is responsible for driving sales managing dealer distributor networks and expanding market presence for cement or AAC block products within the assigned territory This role focuses on achieving sales targets building solid relationships with channel partners contractors builders and influencers while ensuring market growth and brand visibility Key Responsibilities 1 Sales Revenue Growth Achieve monthly and annual sales targets for cement AAC blocks in the assigned area Drive primary and secondary sales through effective dealer and distributor management Identify new business opportunities and expand market penetration 2 Channel Management Appoint develop and manage dealers distributors retailers and sub-dealers Monitor channel performance stock levels order flow and credit usage Ensure pricing discipline timely payments and adherence to company policies Conduct regular visits to channel partners to maintain strong relationships 3 Market Development Conduct market mapping and identify potential territories for expansion Develop relationships with contractors builders architects project managers and government departments Generate product awareness through demos presentations and influencer meetings Monitor competitor activities pricing strategies schemes and product launches 4 Team Territory Management Manage and guide sales officers executives within the assigned territory Plan daily sales routes coverage plans and beat schedules Ensure effective implementation of promotional schemes offers and marketing initiatives Train team members and channel partners on product features and perks 5 Reporting Documentation Maintain accurate sales reports market feedback competitor analysis and stock status Use CRM DMS or ERP tools to track sales activities and performance Prepare weekly monthly MIS reports for management review Follow up on order booking dispatch coordination and delivery tracking 6 Customer Service Relationship Building Ensure customer satisfaction and address service issues promptly Build long-term relationships with key accounts and high-volume buyers Support after-sales service in coordination with technical teams Qualifications Requirements Bachelor s degree in Science Commerce Engineering or Business MBA preferred 3-8 years of sales experience in building materials cement AAC blocks RMC steel tiles pipes etc Strong knowledge of channel sales dealer development and market dynamics Ability to build relationships with contractors builders and influencers Excellent negotiation communication and territory management skills Job Types Full-time Permanent Pay 20 000 00 - 30 000 00 per month Benefits Provident Fund Work Location In person