About Us QuillBot is an AI-powered writing and communications platform that helps users strengthen their writing comprehension and productivity Our mission is to empower 56 million people around the world to learn and improve their writing enabling better communication across languages and cultures With over 50 million users worldwide we are expanding rapidly and looking for a Senior Manager of Paid Media to lead our global Media investments Overview of the Role We re seeking a data-driven and strategic Senior Manager Paid Media to lead our global paid marketing initiatives This role is pivotal in driving scalable growth optimizing media performance and contributing to our full-funnel marketing strategy You ll work cross-functionally with other Marketing teams Product Analytics and Finance teams to design campaigns that are as performance-driven as they are brand-aligned Key Responsibilities Global Paid Media Strategy Execution Lead global campaigns across search social programmatic and offline channels Balance brand-building initiatives with direct-response tactics to optimize both short-term results and long-term customer value Build and execute full-funnel paid media strategies Media Performance Optimization Manage a robust tracking infrastructure for real-time optimization and transparent ROI reporting Analyze key performance metrics CAC ROAS LTV CPI and deliver actionable insights to maximize performance across all channels Report Analysis Take full ownership of the financial outcomes of all growth led marketing initiatives ensuring that they align with the company s profitability goals Set and monitor key financial metrics such as customer acquisition cost CAC customer lifetime value LTV and return on ad spend ROAS to optimize marketing spend Ensure all marketing investments are data-driven and tied to measurable financial outcomes directly contributing to the overall business P L and sustainable growth Experimentation Innovation Foster a test-and-learn culture through structured A B testing and iterative experimentation Partner with the product team on landing page and on-product tests to improve conversion and retention Affiliate Marketing Partnerships Expand and manage a global network of affiliates Implement commission-based models that drive acquisition and align incentives with long-term profitability Cross-functional Collaboration Work with Analytics and Product to ensure paid media strategies are data-informed and outcome-oriented Growth Culture Thought Leadership Champion a growth mindset within the team and across departments Contribute to long-term systems and frameworks that support compounding growth Skills and Qualifications 6-10 years in Paid Media Growth Marketing and Performance Marketing Full-funnel campaigns and global media strategies are a huge plus Proven track record managing large-scale paid campaigns across multiple channels Strong analytical mindset with expertise in attribution media mix modeling and full-funnel metrics Experience working with cross-functional teams with solid bias to negotiation and peer influence Comfortable with data platforms dashboards and a hands-on approach to tools such as Google Ads Meta Ads DV360 GA4 TikTok Ads Manager and Looker Experience with Affiliate marketing Background on DTC and B2C Previous experience on subscription-based business models desired Managerial experience with remote teams Experience on selecting and managing Media Agencies overseas Familiarity with AI and writing tools is a bonus Benefits and benefit amounts differ by region A comprehensive list applicable to your region will be provided in your interview process Research shows that candidates from underrepresented backgrounds often don t apply for roles if they don t meet all the criteria We strongly encourage you to apply if you re interested we d love to learn how you can amplify our team with your unique experience This role is eligible for hire in India We are a virtual-first company and have employees dispersed throughout the United States Canada India and the Netherlands We have a market-based pay structure that varies by location The base pay for this position is dependent on multiple factors including candidate experience and expertise and may vary from the amounts listed You may also be eligible to participate in our bonus program and may be offered benefits and other types of compensation QuillBot LI-Remote LI-JK1 Equal Employment Opportunity Statement EEO We are an equal opportunity employer and value diversity and inclusion within our company We will consider all qualified applicants without regard to race religion color national origin sex gender identity gender expression sexual orientation age marital status veteran status or ability status We will ensure that individuals who are differently abled are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment as provided to other applicants or employees Please contact us to request accommodation

📌 Senior Manager, Media (Karnataka)
🏢 QuillBot
📍 Karnataka