Key Responsibilities
Manage and maintain the company's CRM platform and customer database.
Create customer segments based on purchase history, behavior, and demographics.
Plan, execute, and optimize email, SMS, and WhatsApp marketing campaigns.
Develop customer retention, loyalty, and re-engagement campaigns.
Set up and monitor automated customer journeys (welcome series, abandoned cart, post-purchase, win-back campaigns, etc.).
Analyze campaign performance including open rate, CTR, conversion rate, repeat purchase rate, and revenue generated.
Coordinate with the marketing, social media, and design teams to create engaging campaign content.
Maintain data hygiene by updating and cleaning customer records regularly.
Monitor customer feedback and work with support teams to improve customer experience.
Prepare weekly and monthly CRM performance reports with actionable insights.
Suggest current CRM strategies to improve customer lifetime value (CLV) and reduce customer churn.

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Customer Relationship Manager Jodhpur (India)
🏢 THEONI
📍 India