Seeking a skilled and performance-driven Meta /Google Ads Expert to manage and optimize our paid advertising campaigns. The ideal candidate will have in-depth knowledge of both platforms, a track record of delivering high ROI, and the ability to make data-driven decisions that drive business growth.

Key Responsibilities:
Plan, create, and manage Meta (Facebook & Instagram) Ads and Google Ads (Search, Display, Shopping, YouTube) campaigns.
Conduct keyword research, audience targeting, and competitor analysis to improve campaign performance.
Optimize campaigns for ROAS, conversions, and lead generation.
Develop and test creative ad strategies (copy, visuals, targeting).
Stay up-to-date with the latest trends and algorithm changes in Google and Meta platforms.
Manage ad budgets effectively to maximize ROI.
Monitor campaign analytics and Prepare detailed reports with insights and recommendations for continuous improvement.

Requirements:
Proven experience managing Meta Ads Manager and Google Ads campaigns.
Robust understanding of PPC, CPC, CPA, ROAS, and funnel strategies.
Proficiency with Google Analytics, Meta Business Suite, and Google Tag Manager.




Experience with conversion tracking, retargeting, and audience segmentation.
Valuable communication and collaboration skills for working with cross-functional teams.

Qualification (Any of following):
Bachelor of technology in Computer Science and Engineering (Btech CSE)
Bachelor of technology in Information Technology (Btech IT)
Master of Computer Application (MCA)
Master of Science in Information Technology ( MSc IT)
Bachelor of technology in Mechanical Engineering (Btech Mech.)
Bachelor of technology in Civil Engineering (Btech civil)
Bachelor of technology in Electronics and Communication (Btech ECE)
Bachelor of technology in Artificial Intelligence and Machine Learning (Btech AIML)
Any related studies

Advantages:
Health insurance
Leave encashment
Provident Fund

","

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Meta/google Ads Expert Sahibzada Ajit Singh Nagar (India)
🏢 Step2gen Technologies
📍 India