Key Responsibilities:

Campaign Strategy & Leadership:
Define and lead multi-channel marketing campaign strategies aligned with business objectives.
Oversee execution and optimization of campaigns across email, digital, and automation platforms.
Drive innovation and best practices in campaign management.

Team Management:
Lead, mentor, and manage a team of marketing executives and specialists.
Ensure high performance, timely delivery, and continuous skill development within the team.

Marketing Automation & Workflows:
Architect and optimize advanced HubSpot workflows for lead nurturing, scoring, and lifecycle management.
Implement scalable automation strategies to improve efficiency and conversion rates.

Database & Segmentation Strategy:
Own and oversee contact database management, ensuring data integrity, compliance, and advanced segmentation.
Develop targeting strategies to enhance personalization and campaign effectiveness.

Analytics & Performance Optimization:




Define KPIs and monitor campaign performance through dashboards and reports.
Translate data insights into actionable strategies to improve engagement and ROI.
Present performance reports and recommendations to senior stakeholders and clients.

Client & Stakeholder Management:
Act as the primary point of contact for the US-based client.
Build solid client relationships, understand business needs, and provide strategic marketing solutions.
Collaborate with cross-functional teams (content, design, sales) to ensure cohesive campaign execution.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Marketing Campaign Lead Noida
🏢 The Higher Pitch
📍 Noida