Role & responsibilities

We are looking for a result-oriented Digital Marketing Manager who can build TGH FOAM into a leading D2C footwear brand. The candidate must be capable of managing the complete digital ecosystemfrom website management and SEO to paid advertising and online sales growth.

Key Responsibilities

E-commerce & Shopify
Manage and optimize the Shopify website.
Upload current products with SEO-friendly descriptions.
Improve website speed, user experience and conversion rate.
Manage inventory display, collections and landing pages.
Ensure smooth checkout and customer journey.

SEO
On-page, Off-page and Technical SEO.
Keyword research and competitor analysis.
Improve Google rankings for targeted keywords.
Increase organic website traffic.

Performance Marketing
Run Meta (Facebook & Instagram) Ads.
Run Google Search, Shopping, Display and Performance Max campaigns.
Optimize campaigns for maximum ROAS.
Reduce Cost Per Acquisition (CPA).

Sales Growth
Generate online sales through paid and organic channels.




Plan promotional campaigns and seasonal offers.
Improve conversion rate and average order value.
Execute remarketing campaigns.

Creative & Content
Design banners, ad creatives and social media posts.
Create product catalogs and promotional material.
Coordinate product photography and basic video shoots.
Edit photos and videos for digital platforms.

Social Media
Manage Facebook, Instagram and YouTube.
Prepare monthly content calendar.
Increase followers, engagement and brand awareness.

Analytics & Reporting
Track website traffic, sales and marketing performance.
Submit weekly and monthly reports.
Monitor Google Analytics, Search Console and Meta Ads Manager.
Suggest improvements based on data.

Preferred candidate profile
Minimum 35 years in Digital Marketing & E-commerce.
Experience in Footwear, Fashion or Consumer Products preferred.

Ready to work in Faridabad

📌 Digital Marketing Manager Faridabad
🏢 TOPGEAR FOOTWEARS
📍 Faridabad