Sales Executive – LightingField Sales | General TradeFunction: Sales – General TradeDivision: LightingExperience: 3–5 YearsEducation: Graduate (Any Discipline)CTC Band: As per the market standardsReporting To: Area Sales Manager (ASM)About SturliteSturlite Electric Private Limited is a Bengaluru-headquartered Fast Moving Electrical Goods (FMEG) company operating across five high-growth categories: Lighting, Wires & Cables (Sturlite Voltedge), Switches, Solar (Zeovolt), and Wellness. Sturlite is in an active growth-acceleration phase, with new category launches underway and a national footprint being rapidly built across IndiaWe are building a founder-led, performance-first sales culture with strong channel relationships, disciplined execution, and a long-term orientation toward market share leadership in electricals.ROLE PURPOSEThe Sales Executive is the frontline growth engine for Sturlite's Lighting business within the assigned territory. This role is responsible for building and expanding the dealer/distributor network, driving secondary sales, and ensuring consistent brand availability and visibility across channels.KEY RESPONSIBILITIESDrive primary and secondary sales targets within the assigned territory on a monthly and quarterly basisBuild, expand,



and service a robust dealer and distributor network; identify and onboard new channel partnersConduct regular market coverage across assigned towns and ensure adequate product availability and displayExecute trade schemes, promotions, and discount programs effectively at the counter levelTrack competition activity (pricing, schemes, current launches) and report insights to the ASMManage outstanding collections and ensure adherence to credit norms with channel partnersSubmit daily call reports, sales reports, and market feedback through prescribed reporting systemsMaintain strong relationships with electricians, contractors, and key influencers to drive pull demandEnsure timely resolution of dealer complaints, return/replacement requests, and service issuesFUNCTIONAL COMPETENCIESChannel Network BuildingDealer & Distribution ManagementSecondary Sales ExecutionCustomer On-boardingCompetition IntelligenceMarket Coverage & Beat PlanningTrade Scheme ExecutionCollections & Credit ManagementMIS & ReportingEXPERIENCE & BACKGROUNDIndustry Preference: Lighting & SwitchgearKey Skills: Territory management, dealer relationships, secondary sales focus, local market knowledgeWHAT STURLITE OFFERSCompetitive fixed pay with performance-linked variable pay.Fast-track career path: SE → ASM in 18–24 months for high performersOpportunity to be an enterprising sales team member in a high-growth FMEG company with national ambitionStructured onboarding, product training, and ongoing sales skill development

📌 Sales Executive (Kurnool)
🏢 Sturlite India
📍 Kurnool