Connected Marketing Operations - Senior Associate (Maharashtra)

Connected Marketing Operations - Senior Associate (Maharashtra)

09 Aug
|
Capgemini
|
Maharashtra

09 Aug

Capgemini

Maharashtra

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you d like where you ll be supported and inspired by a collaborative community of colleagues around the world and where you ll be able to reimagine what s possible Join us and help the world s leading organizations unlock the value of technology and build a more sustainable more inclusive world Your Role DAM System Management Manage and optimize the Digital Asset Management DAM system ensuring efficient and accurate organization storage and retrieval of digital assets including images videos documents and other marketing materials Asset Organization Metadata Management Ensure that all assets are accurately categorized tagged and indexed according to metadata standards enabling easy searchability and retrieval across marketing platforms Cross-Functional Collaboration Work closely with marketing creative IT and product teams to ensure that digital assets are accessible accurate and optimized for global marketing campaigns Asset Lifecycle Management Oversee the full lifecycle of digital assets from creation and storage to archiving and deprecation ensuring that assets remain up-to-date and relevant Workflow Optimization Identify opportunities to streamline digital asset management workflows improve system functionality and enhance user experience across teams DAM Governance Compliance Enforce governance standards and best practices for metadata management asset storage and usage across the organization Ensure that assets meet compliance requirements and align with internal policies User Support Training Provide guidance and training to internal teams on how to effectively use the DAM system including asset retrieval upload processes and metadata tagging best practices Data Integration Reporting Ensure smooth integration of DAM data with other marketing and business systems Create reports and dashboards to track asset usage system performance and data quality metrics Issue Resolution Troubleshooting Act as a subject matter expert to troubleshoot and resolve issues related to asset management accessibility or metadata Your Profile Experience 2-4 years of experience in Digital Asset Management DAM content management or a related field with a focus on managing and optimizing digital marketing assets DAM System Expertise Strong experience with DAM systems e g Widen Bynder Adobe Experience Manager and related technologies Familiarity with metadata standards and asset organization best practices Cross-Functional Collaboration Proven ability to collaborate effectively with cross-functional teams including marketing creative IT and product teams to ensure that digital assets meet business needs Project Management Skills Solid organizational and project management skills with the ability to prioritize and manage multiple initiatives in a fast-paced deadline-driven environment Attention to Detail Exceptional attention to detail particularly with regard to metadata tagging asset categorization and ensuring data accuracy across platforms Technical Proficiency Knowledge of content management systems CMS reporting tools Excel Power BI Tableau and basic understanding of SQL or similar query languages for data integration and reporting Problem-Solving Excellent problem-solving skills to identify and resolve issues related to digital asset management systems workflows and data quality Education Bachelor s degree in Marketing Business Administration Information Technology or a related field or equivalent experience At Capgemini you can work on cutting-edge projects in tech and engineering with industry leaders or create solutions to overcome societal and environmental challenges Capgemini is a global business and technology transformation partner helping organizations to accelerate their dual transition to a digital and sustainable world while creating tangible impact for enterprises and society It is a responsible and diverse group of 340 000 team members in more than 50 countries With its strong over 55-year heritage Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering all fueled by its market leading capabilities in AI generative AI cloud and data combined with its deep industry expertise and partner ecosystem

📌 Connected Marketing Operations - Senior Associate (Maharashtra)
🏢 Capgemini
📍 Maharashtra

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