Position Mobile App Marketer Location Gurgaon Type Full-Time Experience Level Mid to Senior About Us We re a fast-growing innovative company looking to revolutionize the mobile experience Our mission is to bring value to our users through top-tier mobile apps and we re searching for a talented Mobile App Marketer to amplify our reach and impact If you re passionate about data-driven marketing user acquisition and optimizing the mobile experience we d love to hear from you Position Summary As a Mobile App Marketer you ll drive our app s marketing strategy and execute campaigns to attract engage and retain users You will play a pivotal role in our team leveraging both creative and analytical approaches to increase app visibility downloads and user engagement across various channels Key Responsibilities User Acquisition Develop and implement user acquisition strategies across various paid and organic channels social media Google Ads app stores Apple Search Ads influencer marketing App Store Optimization ASO Lead ASO efforts including keyword research app store listings A B testing and conversion rate optimization to improve visibility and downloads Campaign Management Plan execute and manage marketing campaigns including push notifications in-app messages campaigns Analytics and Reporting Track analyze and report on key performance metrics Use data-driven insights to optimize campaigns and measure their impact on user engagement and retention Customer Retention and Engagement Develop strategies to boost user engagement and retention through personalized messaging re-targeting campaigns loyalty programs and user feedback Collaboration Work closely with product design and content teams to align app marketing with the overall brand vision and product goals Market Research Stay up-to-date on industry trends competitor activities and new marketing techniques to keep our app relevant and competitive Requirements Experience 3 years of experience in mobile app marketing with a solid portfolio of successful user acquisition and engagement campaigns Technical Skills Proficiency in app store analytics tools e g Google Analytics for Firebase App Annie Adjust and ad platforms e g Google Ads Meta Ads Youtube Ads Instagram Ads Analytical Mindset Strong data analysis skills with the ability to derive actionable insights from campaign performance Creativity Innovative mindset with a knack for crafting engaging marketing materials tailored to different user segments ASO Expertise Proven experience in App Store Optimization and familiarity with App Store algorithms Project Management Excellent organizational skills with the ability to manage multiple campaigns and projects simultaneously Communication Skills Strong written and verbal communication skills with an ability to collaborate across teams effectively Good knowledge of Excel for Report Making good presentation skills Nice-to-Haves Knowledge of UI UX principles to work closely with design teams Relevant Work Experience Candidates should have experience working on 10 Android mobile apps and 5 iOS mobile apps marketing ASO Industry IT Services and Consulting Industry IT Services and IT Consulting Employment Type Full-time Job Type Full-time Pay Up to 75 000 00 per month Benefits Health insurance Paid sick time Provident Fund Ability to commute relocate Gurgaon Haryana Reliably commute or planning to relocate before starting work Preferred Application Question s Notice Period Experience total work 3 years Required Mobile Application marketing 4 years Preferred Location Gurgaon Haryana Preferred Work Location In person

📌 Senior Digital Marketer (Haryana)
🏢 Quantum4ulabs
📍 Haryana