Position Title Digital Marketing Campaign Manager Location Somajiguda Hyderabad Exp 3 - 6 Years Employee Type Full Time Role Overview The Digital Marketing Campaign Manager is responsible for planning executing and optimizing multi-channel digital marketing campaigns that drive brand awareness lead generation and revenue growth This role collaborates closely with creative content analytics and sales teams to ensure campaigns meet performance targets and align with overall business objectives Key Responsibilities Campaign Strategy Planning Define campaign objectives target audiences messaging channels and KPIs Develop integrated media plans covering paid search SEM PPC display social media email and programmatic advertising Execution Optimization Set up launch and monitor campaigns in platforms such as Google Ads Facebook Business Manager LinkedIn Campaign Manager and programmatic DSPs Perform A B tests on ad creatives copy landing pages and audience segments to maximize ROI Continuously analyze performance metrics CTR CPA CPL ROAS conversion rates and adjust bids budgets and targeting parameters to meet or exceed targets Cross-Functional Collaboration Work with content and design teams to develop high-impact creatives ad copy and landing page assets Coordinate with marketing operations to ensure accurate tracking tagging UTMs and reporting setups Liaise with sales to align on lead qualification criteria and hand-off processes enabling timely follow-up and pipeline growth Reporting Analysis Build and maintain campaign dashboards and weekly monthly reports highlighting performance trends insights and recommendations Present campaign results and strategic learnings to senior leadership and stakeholders Budget Vendor Management Manage campaign budgets pacing and forecast spend across channels Evaluate and manage relationships with external agencies media partners and technology vendors Market Research Innovation Stay current on digital marketing trends emerging channels and industry best practices Recommend and pilot recent tools or platforms e g AI-driven optimization attribution models to improve campaign effectiveness Qualifications Experience Bachelor s degree in Marketing Business Communications or related field 3-6 years of hands-on experience managing B2B or B2C digital marketing campaigns Proven track record driving measurable results across multiple paid channels Proficiency with Google Ads Facebook Instagram Ads LinkedIn Ads email-marketing platforms e g Mailchimp HubSpot and analytics tools Google Analytics Data Studio Strong analytical skills and comfort working with large datasets ability to translate data into actionable insights Core Skills Competencies Excellent project management organizational and time-management abilities Strong written and verbal communication skills capable of crafting compelling copy and presenting insights clearly Detail-oriented mindset with a bias toward testing and optimization Ability to thrive in a fast-paced deadline-driven environment and manage multiple campaigns simultaneously Collaborative team player with a proactive solution-oriented attitude To Apply Please submit your resume a brief cover letter highlighting your most successful digital campaign and examples of performance reports or dashboards you ve created Job Types Full-time Permanent Pay 30 702 27 - 50 186 51 per month Benefits Food provided Provident Fund Work Location In person