Data Analytics Engineer - Marketing Analytics & Bi (Bengaluru)

Data Analytics Engineer - Marketing Analytics & Bi (Bengaluru)

09 Aug
|
Weekday AI
|
Bengaluru

09 Aug

Weekday AI

Bengaluru

This role is for one of the Weekday s clients Salary range Rs 550000 - Rs 1200000 ie INR 5 5-12 LPA Min Experience 0 years Location Bengaluru JobType full time We are seeking a highly skilled Data Analytics Engineer to manage end-to-end implementations of marketing analytics and business intelligence solutions This role requires a strong foundation in data tracking engineering and visualization The ideal candidate will collaborate directly with clients design tracking plans build scalable pipelines and deliver impactful dashboards that drive data-informed decision-making Requirements Key Responsibilities Implement and maintain marketing analytics solutions across GA4 GTM and CDPs such as Segment or RudderStack Build manage and optimize data pipelines using BigQuery Snowflake or Redshift Integrate ad platforms Google Ads Meta LinkedIn TikTok for accurate marketing performance tracking Design and deploy tracking plans using tools like Google Tag Manager Automate reporting workflows and create dashboards using Looker Studio Power BI or Looker Enterprise Collaborate with clients to understand business needs and deliver technical solutions aligned with goals Ensure accuracy consistency and reliability of data across platforms Troubleshoot and refine marketing attribution models Work hands-on with product analytics platforms such as Mixpanel Amplitude or Heap Requirements 1 years of experience in marketing analytics data engineering or related fields Strong expertise in GA4 GTM and server-side tagging SST Understanding of browser cookies and consent management setups Proficiency in SQL and experience with modern data warehouses BigQuery Snowflake Redshift Experience in API integrations and building custom data pipelines Proficiency with BI tools such as Looker Studio Power BI or Looker Enterprise Hands-on exposure to CDPs Segment RudderStack and event tracking solutions Heap Mixpanel Amplitude Familiarity with ad platform integrations and marketing attribution models Ability to write and debug JavaScript for tracking implementations Strong problem-solving mindset and ability to work independently Excellent communication skills for client and internal collaboration Preferred Skills Exposure to Python for data processing and automation tasks Familiarity with ETL tools like Airbyte or Fivetran Experience deploying and managing marketing analytics stacks in Google Cloud or AWS Understanding of telemetry and best practices in product analytics Skills Data Engineering Customer Data Platforms CDP Google API Facebook API Data Integration CRM Integration Social Media Platform Integrations Attribution Modeling Looker Studio Looker Power BI Google Tag Manager GTM

📌 Data Analytics Engineer - Marketing Analytics & Bi (Bengaluru)
🏢 Weekday AI
📍 Bengaluru

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