Challenge Yourself and Impact the Future MacDermid Alpha Electronics Solutions a business of Element Solutions Inc NYSE ESI is renowned worldwide for its commitment to revolutionizing the electronics industry With a legacy spanning over a century we have continually set new benchmarks for excellence reliability and sustainability in electronic materials Our Expertise Wafer Level Solutions Revolutionizing wafer fabrication processes for enhanced efficiency and performance Semiconductor Assembly Solutions Driving innovation in semiconductor assembly processes for unparalleled reliability Circuitry Solutions Tailored solutions to meet the dynamic demands of modern circuitry Who are we looking for The Regional Marketing Communications Lead - India is responsible for developing and executing strategic marketing communication initiatives that support business objectives in India This role ensures brand consistency enhances market visibility and fosters customer engagement through a mix of digital content and event marketing The incumbent will work closely with regional leadership global marketing teams and sales partners to implement localized marketing strategies while maintaining alignment with global directives By leveraging innovative marketing tools and insights this role will drive demand generation product awareness and thought leadership ultimately contributing to business growth in India s rapidly evolving electronics industry What will you be doing Marketing Strategy Execution Develop and implement a comprehensive marketing communications plan tailored to India while aligning with APAC and global strategies Branding Design Collaboration Work closely with the Brand Management and Design Lead to ensure consistent visual and messaging standards across all marketing communications Digital Marketing Social Media Manage digital marketing initiatives across key B2B platforms including LinkedIn Twitter and industry-specific forums ensuring high-impact engagement Content Communications Oversee the creation of marketing collateral newsletters technical bulletins media releases and promotional content Public Relations Events Coordinate media relations and industry outreach including engagement with trade publications industry editors and professional organizations Cross-functional Collaboration Align with the global digital marketing team to adapt global campaigns for the India market and optimize content for regional relevance Who are You Bachelor s degree in marketing Communications Business or a related field master s degree preferred 3-5 years of experience in marketing communications preferably within the electronics manufacturing or technology sector Proven experience in B2B marketing branding digital marketing and event management What competencies will you need Strategic mindset Ability to develop and execute effective marketing strategies that align with business goals Content development expertise Strong writing editing and storytelling skills for various marketing channels Digital marketing proficiency Experience in LinkedIn Twitter and industry-specific digital platforms for B2B marketing Event management capabilities Planning and executing tradeshows customer events and media engagements Collaboration leadership Ability to work cross-functionally with regional and global teams sales and external agencies Analytical approach Strong data-driven decision-making skills with experience in campaign performance analysis Language proficiency Strong English communication skills additional fluency in relevant regional languages is a plus We are Offering As part of our team here as well as receiving a competitive base salary you will also participate in a generous performance related bonus scheme In addition you will also be covered under our corporate medical insurance plan and annual leaves Equal Prospect Employer All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran LI-PS1

📌 Marketing Communications Lead (Tamil Nadu)
🏢 Element Solutions
📍 Tamil Nadu