09 Aug
|
Fluidscapes Consultants
|
Mumbai
09 Aug
Fluidscapes Consultants
Mumbai
About the Role
We're looking for an experienced YouTube Manager to own the strategy, growth, and day-to-day operations of the YouTube channels. You'll work closely with marketing teams to drive subscriber growth, watch time, and audience engagement.
Key Responsibilities
- Develop and execute the overall YouTube content strategy aligned with brand/business goals
- Plan, manage, and maintain the content calendar across long-form and Shorts formats
- Optimize videos for discoverability (titles, thumbnails, descriptions, tags, SEO best practices)
- Analyze channel performance using YouTube Analytics and provide actionable insights/reports
- Manage end-to-end video publishing workflow — coordinate with scriptwriters, editors, and designers
- Run A/B tests on thumbnails, titles, and formats to improve CTR and retention
- Stay updated on YouTube algorithm changes, trends, and platform best practices
- Manage community engagement — comments, community posts, and audience interaction
- Monitor competitor channels and industry trends to identify growth opportunities
- Manage YouTube ad campaigns/promotions in coordination with the marketing team
- Ensure compliance with YouTube policies, copyright guidelines, and monetization rules
- Track KPIs: subscriber growth, watch time, CTR, audience retention, revenue (AdSense/sponsorships)
Requirements
- 5+ years of experience managing YouTube channel(s), preferably with proven growth results
- Strong understanding of YouTube algorithm, SEO, and analytics tools
- Experience with video editing tools (Premiere Pro, Final Cut, or similar) — hands-on editing not mandatory but a plus
- Proficiency with YouTube Studio, TubeBuddy/VidIQ, or similar tools
- Solid project management and cross-functional coordination skills
- Excellent copywriting skills for titles, descriptions, and community posts
- Data-driven mindset with the ability to translate analytics into strategy
- Prior experience in [industry-specific, e.g., tech, entertainment, education] is a plus
- Portfolio or case study of channels managed with measurable growth
📌 Youtube Manager (Mumbai)
🏢 Fluidscapes Consultants
📍 Mumbai