BusinessSupermarkets

Why Woolworths shoppers will find eyeshadow next to chocolate this month

“Together they turn a beauty product into an impulse buy and a talking point.”

By Stephanie Caite Chadwick August 7, 2026

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MCoBeauty has teamed up with Cadbury for a limited-edition collaboration that swaps the boundary between confectionery and cosmetics for something far more playful: chocolate-inspired makeup and a beauty-inspired chocolate bar, sitting side by side in Woolworths. The collaboration sees Cadbury launch a Watermelon Chocolate Block inspired by MCoBeauty’s cult Watermelon Glow skincare range, while MCoBeauty has created a capsule collection featuring Cadbury-inspired shades, flavours and packa

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📌 Why Woolworths shoppers will find eyeshadow next to chocolate this month (Hosur)
🏢 Inside Retail Australia
📍 Hosur