ManagerEXL M 1500364 ServicesGurgaon Posted On 03 Oct 2025 End Date 17 Nov 2025 Required Experience 3 - 7 Years Basic Section Number Of Positions 4 Band C1 Band Name Manager Cost Code D011969 Campus Non Campus NON CAMPUS Employment Type Permanent Requisition Type New Max CTC 1200000 0000 - 2500000 0000 Complexity Level Not Applicable Work Type Hybrid - Working Partly From Home And Partly From Office Organisational Group Analytics Sub Group Retail Media Hi-Tech Organization Services LOB Services SBU Analytics Country India City Gurgaon Center EXL Gurgaon Center 39-B Skills Skill CAMPAIGN MANAGEMENT SQL JAVA SCRIPT Minimum Qualification ANY GRADUATION Certification No data available Position Overview We are seeking an experienced Adobe Campaign Manager to plan build execute and optimize multi-channel marketing campaigns using Adobe Campaign Classic v8 The ideal candidate will have a solid background in campaign management audience segmentation and marketing automation with the ability to collaborate closely with marketing analytics and technology teams to deliver personalized data-driven customer experiences Key Responsibilities Campaign Management Execution Design build and deploy multi-channel campaigns Email SMS Push Direct Mail In-App Manage end-to-end campaign workflows including targeting segmentation and personalization Set up recurring and ad-hoc campaigns with proper audience targeting rules and testing scenarios Segmentation Targeting Create customer segments using Adobe Campaign s data model and query capabilities SQL Leverage behavioural transactional and demographic data to build targeted lists Manage suppression seed lists and ensure compliance with opt-in opt-out rules Personalization Templates Configure personalization blocks dynamic content and message templates Work with creative teams to build responsive personalized email templates Campaign Optimization Reporting Monitor campaign performance delivery open rates click-throughs conversions Conduct A B testing and provide insights for optimization Generate campaign reports and dashboards for stakeholders Cross-Functional Collaboration Partner with data analytics and IT teams to ensure smooth campaign execution Work with marketing stakeholders to translate business requirements into technical campaign setups Ensure campaigns align with brand guidelines and compliance requirements Required Skills Qualifications 3-7 years of experience in Adobe Campaign Classic v8 campaign execution and management Strong knowledge of email marketing best practices deliverability compliance CAN-SPAM GDPR Experience with SQL and JavaScript for segmentation and audience building Hands-on knowledge of campaign workflows typologies schemas personalization and message templates Understanding of data flows customer journeys and campaign automation Familiarity with multi-channel orchestration Email SMS Push Direct Mail Strong analytical skills and experience working with reporting campaign optimization Ability to collaborate with marketing data and technology teams Excellent communication and project management skills Nice to Have Experience with Adobe Experience Cloud products AEP Journey Optimizer Adobe Analytics Adobe Target Knowledge of HTML CSS JavaScript for email template troubleshooting Exposure to integration with CRM CDP systems Adobe AEP Snowflake etc Workflow Workflow Type L S-DA-Consulting

📌 Manager (Haryana)
🏢 EXL Service
📍 Haryana