Job Role Digital Marketing Specialist Job Title Digital Marketing Specialist Experience Minimum 2-4 years flexible as per your need Age 24-35 years Type of Position Full time Education Requirement Bachelor s degree in Marketing Business or related field Certification in Google Ads Meta Ads preferred Location Your location CTC As per industry standards Experience Required Must Have Proven hands-on experience in managing and optimizing Google Ads campaigns Search Display Shopping Video Proven hands-on experience in Meta Ads Facebook Instagram paid campaigns Strong knowledge of campaign setup optimization A B testing audience targeting retargeting and budget management Ability to track measure and report campaign performance using Google Analytics Ads Manager and other reporting tools Desired to Have Knowledge of SEO content marketing and overall digital marketing ecosystem Experience with other paid platforms LinkedIn Ads Twitter Ads etc Basic knowledge of graphic tools like Canva or Photoshop for ad creatives Specific Skills Must Have Strong analytical and data interpretation skills Proficiency in Google Ads Meta Business Suite Ads Manager Good communication and presentation skills Desired to Have Knowledge of marketing automation tools Ability to collaborate with creative design teams Job Summary We are seeking a Digital Marketing Specialist with expertise in Google Ads and Meta Ads to drive performance marketing campaigns and maximize ROI The role will focus on strategizing executing and optimizing paid campaigns across Google and Meta platforms while ensuring alignment with business goals Plan execute and optimize Google Ads and Meta Ads campaigns to achieve marketing objectives Conduct keyword research competitor analysis and audience segmentation for better targeting Manage daily budget allocations bids and campaign pacing Monitor and analyze campaign performance generate reports and provide actionable insights Conduct A B testing for ads creatives and landing pages to improve conversion rates Collaborate with internal teams for ad creatives landing page optimization and overall digital marketing strategy Stay updated with the latest digital advertising trends tools and platform updates Ensure campaigns comply with platform guidelines and brand policies Do you want me to prepare this JD in short crisp format for posting on job portals like Indeed Naukri or keep it in detailed format for internal HR documentation Job Type Full-time Pay 10 248 59 - 40 959 52 per month Work Location In person

📌 Digital Marketing Specialist (Rajasthan)
🏢 Ecuzen Software
📍 Rajasthan