09 Aug
|
REPRESENT
|
Mumbai
Leads marketing and promotion for music releases. Drives artist growth through digital campaigns, DSP pitching, content strategy and audience engagement.
Key responsibilities
- Develop and execute marketing campaigns for single, EP and album releases.
- Build rollout strategies across short-form content, social media, PR, creators, influencers and community marketing.
- Coordinate with artists and management teams on content calendars and campaign assets.
- Pitch releases and editorial opportunities to DSPs including Spotify, Apple Music, YouTube Music, Amazon Music and others.
- Identify trends, moments and cultural opportunities that can amplify releases organically.
- Manage paid media campaigns where required.
- Track campaign performance and prepare post-release reports with actionable insights.
- Build relationships with creators, influencers, media, radio, playlist curators and brand partners.
- Work closely with A&R;, creative, distribution and management teams throughout the release lifecycle.
- Help develop artist brands beyond individual releases.
Requirements
- 2 to 5+ years of experience in music marketing, label marketing or artist marketing.
- Strong understanding of DSP ecosystems and music consumption trends.
- Experience planning digital campaigns from pre-release through post-release.
- Excellent project management and communication skills.
- Comfortable working in a fast-moving startup environment.
- Always looking for new ways to build artists and audiences.
The label manager oversees music releases from signing to launch. They coordinate A&R;, operations and cross-functional teams to support the roster's creative and commercial success.
Responsibilities
- Manage release timelines from acquisition through delivery and launch.
- Coordinate with artists, managers, producers, distributors, designers and marketing teams.
- Oversee metadata, assets, release schedules and delivery deadlines.
- Support A&R; in identifying, evaluating and developing artists and projects.
- Manage recording timelines, clearances, artwork approvals and release documentation.
- Ensure all contractual deliverables are completed.
- Work with distribution partners to optimize release strategies.
- Track release performance and recommend follow-up opportunities.
- Maintain accurate internal databases and release documentation.
- Help build systems and processes that improve efficiency as the label scales.
Requirements
- 3 to 6+ years of experience in label operations, A&R; or artist management.
- Strong understanding of music release workflows and distribution.
- Highly organized with exceptional attention to detail.
- Ability to manage multiple releases at once.
- Excellent communication and stakeholder management skills.
- Strong commercial instinct combined with creative judgment.
- Passion for discovering and developing artists.
We're looking for a music scout with a sharp ear for the next big artist. Join our A&R; team to spot talent, track trends, and help shape emerging careers. This is a hands-on role for someone who lives and breathes music.
Key responsibilities
- Discover emerging artists across Spotify, YouTube, Instagram, TikTok and live venues.
- Research new genres, scenes and cultural trends.
- Prepare artist profiles, market research and competitive analysis.
- Assist with demo reviews and catalogue evaluations.
- Support artist meetings, listening sessions and creative camps.
- Help coordinate recording sessions, writing camps and release preparations.
- Maintain internal A&R; databases and talent trackers.
- Monitor charts, playlists, DSP trends and viral moments.
- Assist the team with day-to-day label and A&R; operations.
Ideal candidate
- Deep passion for music across genres.
- Always discovering new artists before they break.
- Strong understanding of social platforms and DSPs.
- Excellent research and organizational skills.
- Comfortable with spreadsheets, presentations and documentation.
- Robust written and verbal communication.
- Prior internships or campus music experience is a plus but not required.
Bonus skills
- Music production or songwriting knowledge.
- Experience managing artist pages or fan communities.
- Basic graphic design or video editing.
- Familiarity with music distribution, publishing or rights management.
Duration: 3 to 6 months,
with the possibility of a full-time offer based on performance. Lead and grow our sync licensing business by securing music placements across ads, film, TV, OTT, and brand partnerships to maximize catalog revenue.
Key responsibilities
- Identify, pitch, and close sync licensing opportunities across advertising agencies, OTT platforms, production houses, brand content studios, and film/TV projects.
- Build and maintain a structured sync pitch deck organized by mood, genre, tempo, and use case.
- Manage the complete deal cycle from outreach and negotiation to licensing, contracts, and payment collection.
- Track and report on outreach, response rates, deals closed, and revenue generated.
- Build and manage relationships with music supervisors, ad agencies, brand managers, OTT platforms, and production houses.
- Develop and execute a targeted B2B outreach strategy with personalized pitches and consistent follow-ups.
- Identify brand partnership opportunities for Outwrite's catalog and artists.
- Initiate partnerships with international sync agencies and sub-publishers across the UK, US, Southeast Asia, and the Middle East.
- Develop a deep understanding of the Outwrite catalog, including mood, use cases, and licensing status.
- Support catalog acquisition by identifying music gaps and sync market opportunities.
- Monitor trends in music licensing, sync fees, and brand partnerships.
- Ensure catalog metadata, rights, and documentation remain sync-ready.
- Own the sync and licensing revenue pipeline with clear quarterly targets.
- Build reporting systems to track revenue by source, track, and client.
- Contribute to the company's overall revenue strategy.
Requirements
- 2-5 years of experience in music licensing, sync sales, music publishing, brand partnerships, or music/media business development.
- Strong understanding of sync licensing, including master and publishing rights, licensing terms, territories, and usage.
- Proven experience building and closing B2B partnerships.
- Confident with cold outreach, negotiations, and relationship building.
- Existing or quickly buildable network across ad agencies, OTT platforms, production houses, and brand content studios.
- Excellent written and verbal communication and presentation skills.
- Self-starter with a proactive, ownership-driven mindset.
📌 Sync & Licensing Lead (Mumbai)
🏢 REPRESENT
📍 Mumbai